So let's say you're a highly-paid CEO of Seattle's publically-owned utility company, City Light, and you've just been ironically kicked around in the media for a couple of weeks because you spent public money to boost your own reputation. Let's say that, far from being successful in said reputation-boosting, you're now facing questions over why you spent thousands of dollars to do this in the first place and that now all search results tend to point to this story rather than whatever it was you were originally trying to drown out. What do you do?
You ask for a damned refund, of course. And that's exactly what City Light's chief, Jorge Carrasco, is going to do, even if it has to spend even more public money to get that public money back.
The project was concocted by the CEO’s chief of staff, Sephir Hamilton. In an interview with Ars, Hamilton said that the agency may even file a lawsuit to enforce this refund.
"We're leaving our options open,” he said. “I hope that they'll see that what we signed up for was not the service that they delivered. We...