Online storage and collaboration provider Box is going after the small-business market. On Wednesday, the company announced a new Starter plan that it said would remove "any and all barriers to cloud adoption."
The plan offers up to 100 GB of combined storage for a team of up to 10 users, for $5 per month per user. File-size limits are 2 GB. Additionally, personal plans are being doubled to 10 GB of free storage.
The company, which has built much of its success on the enterprise market with such customers as Discovery Communications and Proctor & Gamble, is now looking to appeal to small businesses' and freelancers' needs for securely sharing, managing and accessing content from any device. Box's user base includes more than 20 million individuals and 180,000 businesses, including nearly all of the Fortune 500.
Business, Enterprise Plans
The company is also offering a Business plan that provides a terabyte of storage with a 5 GB file-size limit, for $15/user/month. One premium application integration, such as with Active Directory or Salesforce.com, is also included, as well as basic administrative console functions and device pinning for added security.
An Enterprise plan, at $35/user/month, provides unlimited storage and a 5 GB file-size limit, plus unlimited external collaborators and enterprise application integrations, full group Active Directory support, access to the full Box admin console, security reporting and content management services, and the use of the Box Content API for up to three custom apps.
And an Elite plan, whose price is based on customization, includes the Enterprise plan, plus such goodies as the "highest level" of Box support, a free test environment and unlimited use of the Box Content API for custom internal apps.
Information 'Eating the Enterprise'
Box CEO Aaron Levie wrote Wednesday on his corporate blog that, when the company was started in 2005, there were about 130 exabytes of data on the planet, but current estimates predict there will be nearly 40,000 EB created by 2020. "If software is eating the world," he said, "then information is eating the enterprise, and we want Box to be the simple and obvious choice for sharing and accessing that information securely."
He also pointed out that cloud-based technologies like those offered by Box can provide the same level of quality and service for small companies as for large enterprises. This contrasts with the days when large enterprises got the best IT software and services because they could afford them and they had the staff to manage them.
Box is on a tear these days, rapidly releasing new features and attempting to move way past its status as an online storage service. Earlier this month, for instance, the company launched a new educational ecosystem to tie together the hundreds of K-12 institutions and more than 100 universities that use the service. The initiative includes a new program of OneCloud app partners who are creating new educational software that utilizes Box.
Posted: 2013-08-21 @ 7:07pm PT
It's always interesting to see cloud companies compete because other startups form that allow consumers to take advantage of it...
For example, with Box increasing free storage, I can just use my Kloudless chrome extension to use Box and DropBox at the same time.