Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Personal Tech
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
New Instagram Video Capability Takes Aim at Vine
New Instagram Video Capability Takes Aim at Vine

By Jennifer LeClaire
June 20, 2013 3:01PM

    Bookmark and Share
"When you go to take a photo on Instagram, you'll now see a movie camera icon," said Kevin Systrom, co-founder of Instagram. "Tap it to enter video mode, where you can take up to 15 seconds of video through the Instagram camera" along with a choice of 13 filters. Twitter's Vine, by comparison, only allows six seconds of video.
 



Watch out Twitter. Facebook aims to clip your Vine. Facebook on Thursday made a highly anticipated move with its Instagram property -- adding a video component to the digital photo mix.

Competing with Twitter's established Vine video micro-blogging service, Instagram has ingrained itself into the social media matrix with still photos and cool filters that let you add your own creative flare. Indeed, Instagram has built a strong community of folks who engage in ThrowBackThursdays and other hashtag-marked captions that drive user engagement.

Now Instagram is bringing all that to video with Video on Instagram. The company is positioning it as another way to share your stories. It lets you add more life to your special moments with moving pictures in living color.

13 Cool Filters

"When you go to take a photo on Instagram, you'll now see a movie camera icon," said Kevin Systrom, co-founder of Instagram. "Tap it to enter video mode, where you can take up to 15 seconds of video through the Instagram camera."

Vine, by comparison, only offers six seconds, which can feel a little cramped. Instagram also differentiates itself from its popular competitor by offering 13 filters created specifically for video.

"When you post a video, you'll also be able to select your favorite scene from what you've recorded as your cover image so your videos are beautiful even when they're not playing," Systrom said, such as videos from the local cafe showing your latte art, or an Instagramer on the other side of the world taking you on a tour of their city, or a mother sharing her joys in parenting.

"So what does this mean for your content? Nothing's different from photos. We're still committed to making sure you have control over all of your content," Systrom said. "Only the people who you let see your photos will be able to see your videos. And as with photos, you own your videos. You can learn more about Video on Instagram -- including our new Cinema feature -- by visiting the Instagram Help Center."

Will Pinterest Follow?

Greg Sterling, principal analyst at Sterling Market Intelligence, told us the Instagram move is "very significant" given the company's 130-million user base.

"The fact that it will allow 15-second video -- two times as long as Vine -- will make it appealing to people as well. The editing tools are also impressive," Sterling said. "It should be a significant new product and part of the user experience for Instagram. Brands will adopt it immediately as well. It may force a similar move over at Pinterest."
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Personal Tech
1.   Nvidia Revamps Shield as Game Tablet
2.   Verizon Boosts FiOS Upload Speeds
3.   'May I Help You?' Asks Jibo the Robot
4.   'TV Anywhere' Solutions from Sling
5.   Mobile Apps Offer Last-Minute Deals


advertisement
Facebook Social Experiment Irks Us
Secretive test was legal, but ethical?
Average Rating:
Verizon Boosts FiOS Upload Speeds
All the better to share videos, photos.
Average Rating:
Mobile Apps Offer Last-Minute Deals
Along with spontaneity and surprise.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
34 European Banks Hit by Android-Skirting Malware
Criminals have been finding gaping holes in Android-based two-factor authentication systems that banks around the world are using. The result: 34 banks in four European countries have been hit.
 
New Web Tracking Technologies Defeat Privacy Protections
Recently developed Web tracking tools are able to circumvent even the best privacy defenses, according to a new study by researchers at Princeton and the University of Leuven in Belgium.
 
Juniper DDoS Solution Aims at High-IQ Networks
In the face of more complex attacks, Juniper Networks is boosting its DDoS Secure solution to help companies mitigate the threats with more effective security intelligence throughout the network fabric.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.