Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Neustar, Inc.
Protect your website & network
using real-time information & analysis

www.neustar.biz
Mobile Tech
Tame your scariest paperwork. Find Out How
Average Rating:
Rate this article:  
BlackBerry Sales Up, But Not Enough To Stop the Bleeding
BlackBerry Sales Up, But Not Enough To Stop the Bleeding

By Jennifer LeClaire
June 28, 2013 10:33AM

    Bookmark and Share
Can BlackBerry turn things around with its new Q10, the smartphone with a physical keyboard that just launched? Analyst Jeff Kagan hopes so, but believes hopes are dimmed by this first-quarter performance. One problem, he said, is BlackBerry seems to have forgotten all about its existing and loyal customer base and is designing new products for a new world.
 



For all the celebrating about an apparent BlackBerry revival after positive responses to its new mobile operating system and smartphones, the numbers aren't panning out. The once-dominant handset maker appears to be on the ropes.

Although BlackBerry's revenues rose to $3.1 billion, up 15 percent from the previous quarter, the company nevertheless reported an $84 million loss. So while BlackBerry shipped 6.8 million smartphones in the quarter, a 13 percent rise, it was hardly the home run the company needed. Still, president and CEO Thorsten Heins is spinning a positive story for BlackBerry.

"During the first quarter, we continued to focus our efforts on the global roll-out of the BlackBerry 10 platform," Heins said. "We are still in the early stages of this launch...."

A Leading and Vibrant Player?

Heins went on to say that BlackBerry will be increasing its investments to support the roll-out of new products and services over the next quarter. He said his goal was to "demonstrate that BlackBerry has established itself as a leading and vibrant player in next-generation mobile computing solutions for both consumers and enterprise customers."

Most industry watchers agree it would take a miracle to see that statement come true. According to market research firm Kantar, Android continued to increase its share of smartphones sold over the last year for the three-month period ending in February, with Sprint and Samsung helping fuel that increase.

With 51.2 percent of smartphone sales, Android posted 5.8 percent growth compared with the same period last year. Meanwhile, iOS remains in second place with 43.5 percent of smartphone sales, down for a consecutive period, by 3.5 percent versus last year. Windows continued to make gains, up to 4.1 percent of smartphone sales. Only 9 percent owned a BlackBerry.

Can BB Turn It Around?

Jeff Kagan, a telecom analyst in Atlanta, said he can't imagine anyone is happy with BlackBerry performance except maybe BlackBerry competitors.

Can BlackBerry turn things around with its new Q10, the smartphone with a physical keyboard that just launched? Kagan hopes so, but believes hopes are dimmed by this first-quarter performance. One basic problem, he said, is BlackBerry seems to have forgotten all about its existing and loyal customer base and is designing new products for a new world.

"What BlackBerry should have done was create at least one device which was just as familiar as the old devices customers loved, but had new features as well. That would have been a successful approach," Kagan said.

"I want BlackBerry to succeed, so this is very disappointing so far. Let's hope for the best next quarter. Next quarter may be the deciding quarter. If things have not strengthened by then -- well, let's hope they strengthen."
 

Tell Us What You Think
Comment:

Name:



Neustar, Inc. (NYSE: NSR) is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, information services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies in location, identification, and evaluation to help its customers promote and protect their businesses. More information is available at www.neustar.biz.


 Mobile Tech
1.   Silent Circle Offers Roam-Free Plan
2.   LinkedIn Replaces Contacts Mobile App
3.   Is Apple Dumping iPhones on eBay?
4.   Data Recovered from 'Wiped' Phones
5.   Another Day, Another IoT Consortium


advertisement
Android SMS Worm on the Loose
Malware lets bad actors cash in.
Average Rating:
Review: Microsoft's Surface Pro 3
Is it a tablet and laptop replacement?
Average Rating:
Review: Huawei's Mate2 Impressive
Many features for a reasonable price.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Report: Chinese Hackers Hit U.S. Personnel Networks
Hackers from China broke into the computer networks of the U.S. Office of Personnel Management earlier this year with the intention of accessing the files of tens of thousands of federal employees.
 
Charges: Russian Stole Data from U.S. Restaurants, Zoo
A Russian man arrested on bank fraud and other charges hacked into computers at restaurants in Washington, hundreds of other retail businesses, and even the Phoenix Zoo, authorities say.
 
Another Month, Another IE-Focused Patch Tuesday
Microsoft rolled out 59 vulnerabilities for Internet Explorer in June. But the IE-patching party is not over yet. Redmond published six new security bulletins on Tuesday; two, critical; three, important.
 

Enterprise Hardware Spotlight
Another Day, Another Internet of Things Consortium Is Born
In the emerging Internet of Things, zillions of devices will be talking to each other. Samsung, Intel and Dell just formed a consortium to ensure each thing can understand what others are saying.
 
Gartner Sales Study Sees Tablets Up, PCs Down but Recovering
Are PCs on the comeback trail? That depends on how you define "comeback." While tablet sales remain strong, Gartner's latest study found PC shipments aren't dropping as fast as they did last year.
 
Review: Warming Up to Tablets with Keyboard Covers
If you've ever thought tablets with keyboard covers were just a poor excuse for a laptop, think again. Nokia's Lumia 2520 comes with an optional keyboard cover that just may change your mind.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.