Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Cloud Computing
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
Each Message in BBM Protected To Have Separate Key
Each Message in BBM Protected To Have Separate Key

By Seth Fitzgerald
May 27, 2014 7:06AM

    Bookmark and Share
There are many messaging applications available for smartphones, but one of the most popular across iOS, Android, and BlackBerry is BBM. With 85 millions users each month and 65 percent of those who use it everyday, adding new security features to BBM means that thousands of people with corporate BlackBerry accounts will benefit.
 



BlackBerry has released additional details about its more secure BBM Protected messaging service that was originally introduced during Mobile World Congress in February. BBM Protected, like many secure messaging apps, will be encrypted, but BlackBerry will be taking that type of security even further than most. Rather than just encrypting a conversation, each message that BBM Protected processes will have its own key, making it far more difficult for someone to steal and decode an entire message string.

BBM Protected will be part of the coming eBBM suite of products that BlackBerry is releasing solely for its enterprise customers. Two videos have appeared on CrackBerry's YouTube channel from the recent BlackBerry Experience event in Washington, D.C., showing how the service can be set up by IT admins and how regular users can take advantage of the security features.

Improving Something Good

While there have been many messaging applications available for smartphones, BBM has consistently been one of the most popular across multiple platforms, including iOS, Android, and BlackBerry. With 85 millions users each month and 65 percent of those who use it everyday, adding new security features to BBM means that thousands of people with corporate BlackBerry accounts will benefit.

For many years, BBM and the BlackBerry platform itself were viewed as the best option for business users. While that has changed over recent years, adding new enterprise security features to the software could help BlackBerry regain some of its lost popularity.

Although BBM is not nearly as popular today as other messaging applications like WhatsApp, it could end up dominating the secure messaging industry since enterprises will have yet another reason to switch to BlackBerry or, in some cases, back to BlackBerry. If organizations find the service useful and are willing to pay extra for access to the enterprise security features, BlackBerry may be able to increase usage of the BBM app and boost one of its major revenue streams.

Shifting Focus

Under the control of former CEO Thorsten Heins, BlackBerry had begun to focus heavily on consumer devices but with relatively unsuccessful software and hardware product lines, the company was failing. Since then, CEO John Chen has been working to turn the company around, and is doing so with a greater focus on enterprise customers who are still interested in BlackBerry products and tend to pay more.

BBM Protected is the company's first part of the eBBM suite, which will eventually encompass a range of products that are meant solely for enterprise customers. By growing the enterprise side of BlackBerry, Chen should be able to attract new users and also turn current enterprise customers into evangelists. That's something that BlackBerry has had difficulty doing in recent years, prior to Chen's promotion to CEO.

While BBM Protected will not be offered as a consumer product, a company spokesperson tells us that BlackBerry will continue to serve its non-enterprise customers by building out the functionality of BBM for its 85 million active monthly users around the world.
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Cloud Computing
1.   IBM, California Partner in the Cloud
2.   Dropbox for Business Boosts Security
3.   Cisco Woos More Devs with DevNet
4.   Investor Wants EMC To Spin Off VMware
5.   Microsoft Layoffs Reportedly Coming


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 
Contrary to Report, Lenovo's Staying in Small Windows Tablets
Device maker Lenovo has clarified a report that indicated it is getting out of the small Windows tablet business -- as in the ThinkPad 8 and the 8-inch Miix 2. But the firm said it is not exiting that market.
 
Seagate Unveils Networked Drives for Small Businesses
Seagate is out with five new networked attached storage products aimed at small businesses. The drives are for companies with up to 50 workers, and range in capacity from two to 20 terabytes.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.