HOME     MENU     SEARCH     NEWSLETTER    
NEWS & INFORMATION FOR TECHNOLOGY PURCHASERS. UPDATED 3 MINUTES AGO.
You are here: Home / World Wide Web / LinkedIn Upgrades Its Search Tools
Neustar, Inc.
Protect your website & network using real-time information & analysis
www.neustar.biz
LinkedIn Upgrades Its Search Tools
LinkedIn Upgrades Its Search Tools
By Barry Levine / NewsFactor Network Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
MARCH
26
2013



LinkedIn, the social network for professionals, is taking another step toward becoming more useful. On Monday, the site announced upgrades to its search.

The company said there are 5.7 billion searches annually on the site, and the enhancements are intended to make those searches more relevant and productive -- and so induce users to remain longer on the site. Users will no longer have to choose whether they are searching such categories as people, jobs, companies or groups. Any search will automatically return results from the entire site.

But if you want to deepen the search through filters like location, company or school, the company has upgraded its advanced search. The added search features are rolling out over the next few weeks to members.

Auto-Complete

A new auto-complete feature will also prompt some options of what you're actually looking for, and the company said that the options will become more relevant over time, as the search engine gets better at predicting your needs. In general, LinkedIn told news media, the more you search on the site, "the more it learns and understands your intent over time" so that the engine can return the most relevant results.

Similarly, a search term, such as "product manager," will prompt some example search queries related to that term, in addition to a preview of the top results for that example. Automated alerts allow users to get e-mail when results from saved searches change.

While the new search functions have not reached the goals of, say, Facebook's beta Graph Search, it is giving users new ways to slice and dice information from LinkedIn's 200 million members. Facebook's Graph Search, announced in February, allows users to essentially do extensive Boolean searches based on a combination of interest graph and social graph parameters, such as "Who are my friends in New York who work in television and speak Spanish?"

'Glut of Information'

Brad Shimmin, an analyst with industry research firm Current Analysis, said LinkedIn "continues to make their space valuable" with the search enhancements. He added that the additional search functionality addresses "one of the key problems of social networks, the glut of information," and gives users another reason to spend time there.

As LinkedIn continues to move beyond its origins as a resume site with connectability, Shimmin said he hoped "they're going to make more of an enterprise play." He noted that the site is uniquely positioned to break down the barriers in a company," such as helping to "federate identities" within a company. For instance, Shimmin noted, LinkedIn could become the "trusted source" for your professional online identity, used within the company as well as externally.

Another indicator of LinkedIn's growing stature is its position as the most important sales tool for a sales rep, according to research in a new e-book, Cracking the LinkedIn Sales Code.

Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY INTEREST YOU
Neustar, Inc. (NYSE: NSR) is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, information services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies in location, identification, and evaluation to help its customers promote and protect their businesses. More information is available at www.neustar.biz.
MORE IN WORLD WIDE WEB
Product Information and Resources for Technology You Can Use To Boost Your Business

NETWORK SECURITY SPOTLIGHT
Sony is no stranger to breaches. Sony’s PlayStation Network was hacked in 2011 and attackers obtained 77 million user accounts. The latest attack comes against Sony Pictures Entertainment.

ENTERPRISE HARDWARE SPOTLIGHT
Doctor Who had K-9, the robot dog that accompanied him on adventures through space. Now, Mountain View has K5, a 5-foot-tall, 300-pound robot security guard patrolling in the Bay Area.

MOBILE TECHNOLOGY SPOTLIGHT
Beleaguered handset maker BlackBerry is targeting iPhone users with an offer the company hopes they can’t refuse -- $550 to leave Apple and switch to the new BlackBerry Passport.

© Copyright 2014 NewsFactor Network, Inc. All rights reserved. Member of Accuserve Ad Network.