News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Build Apps 5x Faster
For Half the Cost Enterprise Cloud Computing
On Force.com
You are here: Home / Mobile Tech / Salesforce Wear Targets Enterprise
DDoS Protection Powered By Verisign
Salesforce Wear Targets Enterprise Computing
Salesforce Wear Targets Enterprise Computing
By Jennifer LeClaire / NewsFactor Network Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
JUNE
10
2014


Jumping on the wearables bandwagon, Salesforce.com has launched Salesforce Wear. The CRM company is billing it as the first initiative for wearable computing in the enterprise.

The company also rolled out the Salesforce Wear Developer Pack, which works to help developers connect companies with their customers via apps for wearables. Salesforce is getting a warm reception as ARM, Fitbit, Pebble, Philips, Samsung and others have signed on to the Salesforce Wear initiative with a mind to accelerate adoption of wearables in the enterprise.

Salesforce Wear is building in support for devices that can be worn on the face, wrist and body for a variety of use cases, including: Android Wear, ARM, Fitbit, Google Glass, Myo from Thalmic, Nymi from Bionym, OMsignal, Pebble, Philips and Samsung Gear 2.

“Wearables are the next phase of the mobile revolution," said Daniel Debow, senior vice president of emerging technologies at Salesforce.com. "With Salesforce Wear, companies can now capture the massive opportunity these devices offer to connect with customers in new ways."

A Wearable Push

Debow is not just blowing smoke. Mobile device makers and analysts alike agree that the wearables explosion is creating opportunities for businesses to connect with customers, partners and employees in new ways. According to an IHS report, about 50 million wearable units will be sold in 2014 -- and more than 180 million are predicted to sell in 2018.

"Salesforce Wear will create new mobile solutions that leverage the technology of Samsung Gear devices to help business customers adopt wearables in a meaningful way,” said Nick Rea, Director of Technical Solutions in Samsung Mobile’s Business Innovations Group. And Jeroen Tas, CEO of Philips Healthcare Information Services & Solutions, said he sees “great promise” for the company’s cloud-connected wearable device technologies in the healthcare industry. Market research firm Forrester is also on board.

"Wearable devices represent the next phase of this mobile revolution. Perpetually connected wearables will enable workers, partners, and customers to experience new levels of immediacy, simplicity, and context in their mobile computing experiences,” said J.P Gownder in the January 2014 Forrester Research Inc. report, The Enterprise Wearables Journey. “Wearables aren't just a consumer phenomenon; they have the potential to change the way organizations and workers conduct business.”

Evolutionary Moves

We caught up with Brad Shimmin, a principal analyst at Current Analysis, to get his take on the new Salesforce Wear. He told us this move makes it clear that Salesfore CEO Marc Benioff is working to build Force.com as a platform that can accommodate a wide array of enterprise solutions, not just CRM apps. He called Salesforce Wear a good step forward because it addresses an emerging difficulty in the market. (continued...)

1  |  2  |  Next Page >

Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY BE OF INTEREST
Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.
MORE IN MOBILE TECH
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Dairy Queen Latest Retailer To Report Hack
Known for its hot fries and soft-serve ice cream, Dairy Queen just made cyber history as the latest victim of a hack attack. The fast food chain said that customer data at some stores may be at risk.
 
Lessons from the JPMorgan Chase Cyberattack
JPMorgan Chase is investigating a likely cyberattack. The banking giant is cooperating with law enforcement, including the FBI, to understand what data hackers may have obtained.
 
Who Is the Hacker Group Lizard Squad?
Are they dangerous or just obnoxious? That’s what many are wondering about the hacker group Lizard Squad, which tweeted out a bomb threat that grounded a flight with a Sony exec aboard.
 

Enterprise Hardware Spotlight
Intel Intros Lightning-Fast PC Processors
Call it extreme. Intel just took the covers off its first-ever eight-core desktop processor, which is aimed at hardcore power users who expect more than the status quo from their computers.
 
HP Previews ProLiant Gen9 Data Center Servers
Because traditional data center and server architectures are “constraints” on businesses, HP is releasing new servers aimed at faster, simpler and more cost-effective delivery of computing services.
 
Apple Set To Release Largest iPad Ever
Tech giant Apple seems to have adopted the mantra “go big or go home.” The company is planning to introduce its largest iPad ever: a 12.9-inch behemoth that will dwarf its largest existing models.
 

Mobile Technology Spotlight
Samsung Maps Its Way with Nokia's 'Here' App for Galaxy Phones
Korean electronics giant Samsung has opted to license Here, Nokia’s mapping app -- formerly known as Nokia Maps -- for its Tizen-powered smart devices and Samsung Gear S wearable.
 
Will iPhone Finally Catch Up with NFC Mobile Payment Ability?
Apple's latest version of the iPhone may have a mobile wallet to pay for purchases with a tap of the phone. The iPhone 6 reportedly is equipped with near-field communication (NFC) technology.
 
Visual Search To Shop: Gimmick or Game Changing?
Imagine using your phone to snap a photo of the cool pair of sunglasses your friend is wearing and instantly receiving a slew of information about the shades along with a link to order them.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech | Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.