Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
World Wide Web
Next Generation Data Center Is Here!
Average Rating:
Rate this article:  
Will Microsoft
Will Microsoft's Surface Windows Pro Miss the Mark?

By Jennifer LeClaire
January 22, 2013 11:33AM

    Bookmark and Share
According to NPD Group, touchscreen laptops account for only 4.5 percent of Windows 8 sales. NPD also reports that the consumer electronics market in general is in a downward cycle, which does not help Microsoft's chances with its Surface line-up or Windows 8. Microsoft has publicly stated that it has sold 60 million Windows 8 licenses to date.
 


Microsoft has not seen the results it hoped for with its Windows RT Surface tablets or its Windows 8 operating system. Will consumer reception of its latest Surface PCs be any better?

Microsoft on Tuesday announced its Surface family of PCs is growing. Dubbed Surface Windows 8 Pro, the newest model hits store shelves next month in Microsoft's U.S. and Canada stores, MicrosoftStore.com, Staples and Best Buy, among other locations.

Despite the lackluster sales, the official line out of Redmond is optimistic. Panos Panay, general manager for Microsoft Surface, said "the response to Surface has been exciting to see."

An $800 PC-Like Tablet

The Surface Windows 8 Pro is powered by an Intel Core i5 processor. That gives it the power and performance of a laptop in a tablet package. Microsoft is positioning the new product as suitable for home, office and the road because of its size and ability to run Windows 8 applications, as well as current Windows 7 desktop applications.

The Surface Windows 8 Pro comes in at $800 and is available in 64 GB and 128 GB models. A Surface pen with Palm Block technology, designed to work with Surface to let customers edit, collaborate and get things done, is included with Surface Windows 8 Pro.

Microsoft also announced it would soon make the Surface Windows RT model available in 13 additional markets. That's more than double the number of markets in which Surface is currently available. What's more, the company said, new Surface accessories will soon be available to allow customers to personalize their experience. But is that enough to turn consumer's heads?

Who Wants a Surface?

According to NPD Group, touchscreen laptops account for only 4.5 percent of Windows 8 sales. NPD also reports that the consumer electronics market in general is in a downward cycle, which doesn't help Microsoft's chances at stellar success with its Surface line-up or Windows 8. Microsoft has publicly stated that it has sold 60 million Windows 8 licenses to date.

Roger Kay, principal analyst at Endpoint Technologies Associates, said the Surface RT tablets have not been a big hit nor have the desktops with the Windows 8 operating system. Will the new Surface Windows 8 Pro break that trend?

"My sense is that businesses will buy only a few, since the use case has yet to be established, and businesses are quite conservative. Several I've talked with have said that they expect to experiment with touch-enabled Windows platforms, but that doesn't sound like a whole lot of volume," Kay told us.

"If RT was appealing to anyone, it would be consumers. Windows 8 Pro gives Surface a shot at some business volume, but I still think it will be modest. Businesses are slow adopters of anything."
 

Tell Us What You Think
Comment:

Name:

Dave C:

Posted: 2013-01-23 @ 7:56am PT
actually it depends on what you are doing. we are going to deploy 14 to a sales force, which will allow for getting them down from a laptop and a ipad to one device. if all works well we will mate with a windows phone 8 as well. If the users were using autocad, then I would say it would not work, but for mainly email and crm it should be fine. The RT which I tried and am using to write this simply does not fit the bill.

Lala:

Posted: 2013-01-22 @ 11:33pm PT
Not really, these are seriously gimped i5 variety, stripped downed and undervolted to make them semi portable.

me:

Posted: 2013-01-22 @ 8:23pm PT
Gosh, you could buy an iPad and a MacBook for twice the bucks and and carry them both around to have the same functionality as a surface pro

Asok Asus:

Posted: 2013-01-22 @ 11:58am PT
Gosh! For that kind of bucks, you could buy a REAL laptop, like a very loaded Dell E5530 i7 business-class Latitude running a REAL operating system like Window 7 Pro 64bit!



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 World Wide Web
1.   Facebook Outage Puts Users in Tizzy
2.   Twitter Buys Password Manager Mitro
3.   Gov't User Data Requests Skyrocket
4.   Internet.org App to Debut in Zambia
5.   HealthCare.gov's Rollout Probed


advertisement
OkCupid Experiments with Daters
Unethical without user consent?
Average Rating:
Radical.FM's Freemium Biz Model
Online radio startup asks for donations.
Average Rating:
Twitter Buys Password Manager Mitro
Startup to release code as open source.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Ruling Against Microsoft Raises E-Mail Privacy Concern
Microsoft has been ordered to hand over e-mails to law enforcers in the United States as part of a criminal investigation, even though the e-mail is stored at a data center in Dublin,Ireland.
 
Twitter Buys Password Manager Startup Mitro
Following on the heels of another acquisition earlier this week, Twitter is adding to its fold a password-manager security startup called Mitro, which in turn is releasing its code as open source.
 
Government Requests for Customer Data Skyrocket
Requests for customer data from the government jumped 50 percent in the first half of 2014, according to Twitter, which received more than 2,000 requests for user info from gov't agencies.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.