Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
APC Free White Paper
Optimize your network investment &
Enter to win a Samsung Galaxy Note

www.apc.com
World Wide Web
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
YouTube, Twitter Mark Social Media Milestones
YouTube, Twitter Mark Social Media Milestones

By Jennifer LeClaire
March 21, 2013 4:37PM

    Bookmark and Share
"Both entities are certainly a lot more powerful than they were a few short years ago. Twitter has had more hills and valleys. YouTube has been a pretty steady rise," said analyst Rob Enderle. "YouTube took a little while to find revenue. Twitter, of course, has had a little bit better luck of late finding revenue sources."
 

Related Topics

YouTube
Twitter
Google
Facebook



It's a big day for social media. Twitter turned 7 years old and YouTube has hit a billion monthly users. Which is more significant?

Twitter has enjoyed meteoric growth and the platform is still growing. Twitter reports well over 200 million active users creating more than 400 million tweets every day.

"As we've grown, Twitter has become a true global town square -- a public place to hear the latest news, exchange ideas and connect with people all in real time," Twitter said in a blog post. "This is where you come to connect with the world at large. Get on your soapbox to critique elected officials, or go sotto voce to the neighbor next to you."

What 1 Billion Looks Like

Twitter even created a video to celebrate its seventh birthday -- and hosted it on YouTube. Google's YouTube is about 8 years old and hosts videos from all over the world.

"Tens of thousands of partners have created channels that have found and built businesses for passionate, engaged audiences," YouTube said in a blog post. "Advertisers have taken notice: all of the Ad Age Top 100 brands are now running campaigns on YouTube. And today, we're announcing a new milestone: YouTube now has more than a billion unique users every single month."

What does a billion people tuning into YouTube look like? According to YouTube, nearly one out of every two people on the Internet visits YouTube. What's more, YouTube's monthly viewership is the equivalent of roughly 10 Super Bowl audiences.

If YouTube were a country it would be the third largest in the world, after China and India. PSY and Madonna would have to repeat their Madison Square Garden performance in front of a packed house 200,000 more times.

YouTube Trumps Twitter

We asked Rob Enderle, principal analyst at the Enderle Group, about the social media milestones. He told us they were both significant, but points to YouTube's 1 billion monthly users as trumping Twitter's seventh birthday.

"Both entities are certainly a lot more powerful than they were a few short years ago. Twitter has had more hills and valleys. YouTube has been a pretty steady rise," Enderle said. "YouTube took a little while to find revenue. Twitter, of course, has had a little bit better luck of late finding revenue sources, though sometimes I wonder if they are not getting a little too irritating in how they do it."

Indeed, social media platforms, including YouTube, Twitter, Facebook and Twitter, continue looking for ways to make money without annoying users. As Enderle sees it, YouTube has done a slightly better job than Twitter and has a more dominant position. That may be thanks, in part, to the Google expertise in digital advertising.
 

Tell Us What You Think
Comment:

Name:



APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.


 World Wide Web
1.   Wall Street Journal Hacked Again
2.   Internet of Things Comes to DIYers
3.   Social Media Haters Speak Up
4.   New Technology Defeats Privacy Efforts
5.   Verizon Launches Rewards Program


advertisement
Radical.FM's Freemium Biz Model
Online radio startup asks for donations.
Average Rating:
Facebook Social Experiment Irks Us
Secretive test was legal, but ethical?
Average Rating:
Social Media Haters Speak Up
Survey says, now showing a little love.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 
34 European Banks Hit by Android-Skirting Malware
Criminals have been finding gaping holes in Android-based two-factor authentication systems that banks around the world are using. The result: 34 banks in four European countries have been hit.
 
New Web Tracking Technologies Defeat Privacy Protections
Recently developed Web tracking tools are able to circumvent even the best privacy defenses, according to a new study by researchers at Princeton and the University of Leuven in Belgium.
 

Enterprise Hardware Spotlight
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 
Contrary to Report, Lenovo's Staying in Small Windows Tablets
Device maker Lenovo has clarified a report that indicated it is getting out of the small Windows tablet business -- as in the ThinkPad 8 and the 8-inch Miix 2. But the firm said it is not exiting that market.
 
Seagate Unveils Networked Drives for Small Businesses
Seagate is out with five new networked attached storage products aimed at small businesses. The drives are for companies with up to 50 workers, and range in capacity from two to 20 terabytes.
 
Another Day, Another Internet of Things Consortium Is Born
In the emerging Internet of Things, zillions of devices will be talking to each other. Samsung, Intel and Dell just formed a consortium to ensure each thing can understand what others are saying.
 
Gartner Sales Study Sees Tablets Up, PCs Down but Recovering
Are PCs on the comeback trail? That depends on how you define "comeback." While tablet sales remain strong, Gartner's latest study found PC shipments aren't dropping as fast as they did last year.
 
Review: Warming Up to Tablets with Keyboard Covers
If you've ever thought tablets with keyboard covers were just a poor excuse for a laptop, think again. Nokia's Lumia 2520 comes with an optional keyboard cover that just may change your mind.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.