Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
UCS Invicta: Integrated Flash
Deploy flash memory technology to
deliver peak workload performance.

Find out more>>
Enterprise I.T.
Is your endpoint data protected?
Average Rating:
Rate this article:  
Bing Search Engine Gets a Modern Makeover

Bing Search Engine Gets a Modern Makeover
By Barry Levine

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

Microsoft and Google have advanced their search technologies as well as their positioning far beyond search boxes, pages of results, and contextual tie-ins with ads. In its announcements of Bing's new look and features, Microsoft points to Bing's expanded role in a wide variety of applications.
 

Related Topics

Microsoft
Bing
Google Search


Microsoft is going after Google's search platform with a refresh of its Bing search service. Enhancements to Bing include an updated look for the homepage, new functionalities and an increased emphasis on Bing as a platform rather than just results from a search box.

In postings on its official Bing blog, Microsoft has highlighted the thinking behind its new look and increased capabilities. The Web, wrote Bing User Experience Manager Lawrence Ripsher on Monday, "has changed from a collection of documents to a constantly growing digital version of life as we know it," and search has become more than "simply a box that people type into."

He pointed to voice searches via Xbox consoles, smartphones that offer contextually relevant suggestions, and Bing image search embedded in Microsoft Word. Ripsher said that Bing's revised homepage design, the result of "hundreds of iterations," is intended to reflect this expanded view of search, with an emphasis on speed and a choice of trending topics. The new logo contains visual elements suggesting a prism, and is intended to show "energy and motion."

Page Zero

Two features introduced last year -- Snapshot and Sidebar -- are being combined to provide a new level of supporting context for a query. As an example of this enhanced context, Microsoft gives the example of a search for famed U.S. "Highway 1," which now results in a Snapshot box of factual data that Bing knows about that topic, including length and date of construction, and a Sidebar with friends' status updates, tweets or photos on that topic.

A new function called Page Zero provides information that Bing thinks you want to know about that topic, even as you're typing. For instance, start typing a search for Katy Perry and Bing now provides basic information on the singer, plus its most popular collections of related results, such as news, images, video or gossip.

Page Zero also can offer a choice between two subjects with the same or similar search string, so you can let Bing know if you mean Jon Stewart the performer or Jon Stewart's show. Additionally, Zero offers a best guess as to what you're really looking for, such as the inclusion of highlighted links for Check-In and Flight Status when you search for an airline.

Sticky Search Preferences

Similarly in the growing search field of knowing-what-you-really-want, there's a new feature called Pole Position. This is a "high confidence" query where Bing is nearly certain about what you want, based on Microsoft's experience with understanding search intent through advanced machine learning. So, if you're searching for a city, Bing might present a box with current weather information about that city at the top of the page, or if you're searching for a celebrity, images of that famous person are displayed at top. (continued...)

1  |  2  |  Next Page >

 

Tell Us What You Think
Comment:

Name:

MikePepin:

Posted: 2013-09-23 @ 1:58am PT
It's all a scam to capture your IP and data about what you do online, then resell it and feed to you what they want you to see. Microsoft, Google and all the rest have lost the public's confidence and trust. They had it once, and screwed it up. The whole NSA thing only confirmed what we all knew: this is all about money, money and more money.

kentonb:

Posted: 2013-09-22 @ 10:33pm PT
More bs. What they should really do is allow you to go to any page you want by putting a page number in a box. Charging sites to be listed on certain page numbers. Like 711,21.66, etc. The way its going with patents whoever does it first wins. Best of luck Bing, said it to ya first.



Protect 100% of your Data The prevalence of laptops and mobile devices in the enterprise makes corporate data increasingly vulnerable to loss and breach. And yet, workforce productivity is now inextricably linked to mobility. Click here to access the white paper "Top 10 Endpoint Backup Mistakes" to learn more about how to confidently protect data across platforms and devices while also providing features designed to enhance the end user experience.


 Enterprise I.T.
1.   Target Data Breach Cost: $148 Million
2.   Data Stolen from U.S. Health Network
3.   Cisco Axes 6,000 Employees
4.   Are Robots Poised To Steal Our Jobs?
5.   NSA Brings German Encryption Boom


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Chinese Hackers Nab Info on Millions of U.S. Patients
A group of Chinese hackers has stolen the personal information, including names and Social Security numbers, of about 4.5 million patients at hospitals operated by Community Health Systems.
 

Enterprise Hardware Spotlight
Three New Lenovo PCs Aimed at Business Users
Businesses everywhere want computing solutions that do more for less money, and Lenovo has unveiled three new desktop PCs that offer solid computing at a budget-minded price.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Compression, Deduplication Come to Violin Concerto 2200
Violin Memory has announced that data deduplication and compression capabilities are now available on its Concerto 2200 solution. Typically, users will experience deduplication rates between 6:1 and 10:1.
 

Mobile Technology Spotlight
Apple Stock Soars Ahead of iPhone 6 Launch
The imminent release of the iPhone 6 -- and maybe even an iWatch -- has sent Apple's stock soaring to new heights. Considering what else the firm could have up its sleeve -- the stratosphere may be the limit.
 
HTC Debuts Windows Phone Version of One M8 Smartphone
HTC is bringing the Windows Phone mobile OS to its flagship One M8 device -- the first time any mainstream flagship smartphone has been offered with a choice of operating systems.
 
Verizon Earns Top Rating in Mobile Network Comparison
A new report says Verizon Wireless was the top-performing U.S. cellphone service provider in the first half of 2014, on a nationwide and state-by-state basis, as well as in metro areas.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.