Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Neustar, Inc.
Protect your website & network
using real-time information & analysis

www.neustar.biz
World Wide Web
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
EU vs Google: The Case That Won
EU vs Google: The Case That Won't Go Away

By Seth Fitzgerald
July 17, 2013 9:59AM

    Bookmark and Share
Another similar antitrust case in Germany was quickly shot down after a petitioner filed a lawsuit against Google for "search bias" with its Weather-related search results. Although the case was never as serious as the current EU investigation, Google readily prevailed.
 

Related Topics

Google
EU
Antitrust
Lawsuit



Contrary to Google's hopes, it does not appear as though the Internet search giant is going to escape the EU's antitrust investigation easily. Starting in 2010, the European Commission opened a full inquiry to see if Google has been abusing the power of its enormous market share in Europe.

EU has concerns that Google is stifling its competition and making it virtually impossible for others to operate in the same market. To try to put an end to the case, Google submitted its compromise proposal in April stating that it will "clearly address" the EU's concern.

Their original offer was to make sure that their search offerings were clearly distinguished from competitors for a period of five years. Earlier today, EU Competition Commissioner Joaquin Almunia announced "The proposals that Google sent to us months ago are not enough to overcome our concerns, and in this sense I wrote a letter to the president of Google, to Mr. Schmidt, asking Google to present better proposals, or improved proposals."

Big Risks

If Google does not provide concessions the Commission would be willing to accept, the company will face a fine equal to 10% of their global annual revenue. Considering that Google is one of the largest companies in the World, this fine would be in the vicinity of $5 billion based on the company's latest revenue reports.

Even if the Commission does accept the new terms, Google would still face a steep fine if it breaks the concession terms at any point during the next five years. Almunia originally wanted the case to be over by the end of this year but so far he has not stated when Google must submit their next proposal.

Google's Knack for Winning

One of the main concerns of Google's competitors is that Google has already won a similar case with the Federal Trade Commission. In that case, the FTC investigated Google for 19 months to see if they had favored their products in search results over other products. Eventually the FTC concluded that Google had not broken any regulations.

Another similar case in Germany was quickly shot down after a petitioner filed a lawsuit against Google for "search bias" with its Weather-related search results. Although the case was never as serious as the current EU investigation, Google readily prevailed.

The issue Google now faces is adjusting their American practices to comply with the EU's laws. Industry analyst Jeff Kagan points out that Google has a few options. The company can either change its practices, fight the case, or leave the EU market. "They can do what the EU wants, which is more than what Google wants, but they can do business there. Or they can fight and hope for the best. The best [outcome] would be that they could convince the EU that the requests are excessive. The worst outcome would be a huge fine."
 

Tell Us What You Think
Comment:

Name:



APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.


 World Wide Web
1.   'Right To Be Forgotten': 26 Questions
2.   Tor Working To Fix Security Exploit
3.   Twitter Admits to Diversity Problems
4.   Internet of Things Comes to DIYers
5.   Social Media Haters Speak Up


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 
Contrary to Report, Lenovo's Staying in Small Windows Tablets
Device maker Lenovo has clarified a report that indicated it is getting out of the small Windows tablet business -- as in the ThinkPad 8 and the 8-inch Miix 2. But the firm said it is not exiting that market.
 
Seagate Unveils Networked Drives for Small Businesses
Seagate is out with five new networked attached storage products aimed at small businesses. The drives are for companies with up to 50 workers, and range in capacity from two to 20 terabytes.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.