Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Eliminate costly downtime!
Find out how with Free White Paper
& enter to win a Samsung Galaxy Note

www.apc.com
Personal Tech
24/7/365 Network Uptime
Average Rating:
Rate this article:  
Facebook Wants Your Android Home Screen, and More
Facebook Wants Your Android Home Screen, and More

By Adam Dickter
April 4, 2013 2:01PM

    Bookmark and Share
The Facebook Home suite includes the apps Cover Feed, Notifications, Chat Heads, App Launcher and Instagram, and are designed to make Facebook and the home screen of an Android smartphone essentially one and the same. "The Home Screen is really the soul of your phone," said Facebook CEO Mark Zuckerberg. "You look at it about 100 times a day."
 



After years of quashing rumors that it is producing its own mobile phone, social network giant Facebook on Thursday announced that it is doing just that -- and more.

The HTC First will live up to its name as the pioneer device to come with Facebook's new Home system of applications pre-installed.

Instant Share

Home is custom-made for Facebook addicts who don't want to have to tap a mobile app to get started sharing status updates, birthdays and photos with their friends. As CEO Mark Zuckerberg boasted at the launch, it allows you to share with Facebook connections from the moment you turn on your phone.

The First is available for $99.99 with a two-year contract from AT&T beginning April 12, with pre-orders available now via a Facebook link to AT&T. The 4G LTE-equipped First is powered by Android 4.1 (Jelly Bean), has a 4.3-inch display and packs a 1.4-gigahertz Qualcomm dual-core processor.

Also on April 12, Home will be available for download, but only for phones powered by Google's Android operating system. The devices that will initially support Home all run Android 4.1, or Jelly Bean: the HTC One X, HTC One X plus, Samsung Galaxy S3 and Galaxy Note 2, as well as the First.

The Home suite includes the apps Cover Feed, Notifications, Chat Heads, App Launcher and Instagram, and are designed to make Facebook and the home screen of a smartphone essentially one and the same.

"The Home Screen is really the soul of your phone," Zuckerberg said. "You look at it about 100 times a day. It sets the tone for the whole experience."

Under pressure to bring in new revenue streams for investors, the company likely sees a chance for deeper engagement with its growing share of mobile users, with minimal investment and increased ad revenue as a result. While Facebook, which directly sells no physical products, had long been rumored to be toying with its own phone, Home essentially goes further by turning existing phones made by other people into Facebook phones.

"This is a good [opportunity] by Facebook to grow its tentacles deeper in mobile space using Google's own platform and reach," said Neil Shah, senior wireless analyst at Strategy Analytics.

'Facebookification'

"However, it's up to consumers in the end if they want to Facebookify their phone or tablet and want to tie into a complete Facebook experience," Shah told us. "Facebook Home could be a game changer for Facebook, especially if adopted well by avid Facebook and Android users. For Facebook it's a great opportunity to increase engagement with the platform, more direct eyeballs, and attract marketers for ads, which will translate to higher revenues, scale and profits."

But Shah said he is "not bullish" on optimized Facebook phones, since that has already been tried with HTC's ChaCha, released in June 2011 as a texting-oriented phone with deep Facebook integration.

What comes next, he added, is to see if other social media will play catch up.

"It will be interesting to see if Google comes up with 'Google+ Home' and forces it down Android users' throats to fend off Facebook," Shah said.
 

Tell Us What You Think
Comment:

Name:



APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.


 Personal Tech
1.   Amazon 3D Smartphone Pics Leaked
2.   Why Netflix Got So Blazingly Fast
3.   Study: Samsung Phone vs. iPhone
4.   Criterion Extends Hulu Streaming Deal
5.   iPad Hacker Conviction Overturned


advertisement
BlackBerry Drops T-Mobile After Spat
Moving on to other carriers after snub.
Average Rating:
Android Wear on Tap for Wearables
OK Google, what's really new here?
Average Rating:
Is Zuckerberg Nuts To Buy Oculus VR?
$2 billion deal for unproven company.
Average Rating:


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
IBM Offers Security, Disaster Recovery as SoftLayer Service
New disaster recovery and security services for SoftLayer clients are being added by IBM. Big Blue said the new capabilities will speed cloud adoption by alleviating concern over business continuity.
 
How To Beat the Heartbleed Bug
Heartbleed headlines continue as IT admins scramble for answers no one has. Early reports of stolen personal data, including 900 social insurance numbers in Canada, are starting to trickle in.
 
After Heartbleed, OpenSSL Calls for More Support
The president of the OpenSSL Foundation says more support is needed from companies and governments that use its software so that it can better spot and fix flawed pieces of code such as Heartbleed.
 

Enterprise Hardware Spotlight
Vaio Fit 11A Battery Danger Forces Recall by Sony
Using a Sony Vaio Fit 11A laptop? It's time to send it back to Sony. In fact, Sony is encouraging people to stop using the laptop after several reports of its Panasonic battery overheating.
 
Continued Drop in Global PC Shipments Slows
Worldwide shipments of PCs fell during the first three months of the year, but the global slump in PC demand may be easing, with a considerable slowdown from last year's drops.
 
Google Glass Finds a Home in Medical Education, Practice
Google Glass may find its first markets in verticals in which hands-free access to data is a boon. Medicine is among the most prominent of those, as seen in a number of Glass experiments under way.
 

Mobile Technology Spotlight
Amazon 3D Smartphone Pics Leaked
E-commerce giant Amazon is reportedly set to launch a smartphone after years of development. Photos of the phone, which may feature a unique 3D interface, were leaked by tech pub BGR.
 
Zebra Tech Buys Motorola Enterprise for $3.45B
Weeks after Lenovo bought Motorola Mobility’s assets from Google for $2.91 million, Zebra Technologies is throwing down $3.45 billion for Motorola’s Enterprise business in an all-cash deal.
 
CTIA Caves, Volunteers Kill Switch Plan
After bucking against the concept of a smartphone kill switch, the CTIA just announced the “Smartphone Anti-Theft Voluntary Commitment” to thwart smartphone thefts in the U.S.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.