Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
UCS Invicta: Integrated Flash
Deploy flash memory technology to
deliver peak workload performance.

Find out more>>
Digital Life
Gartner's #1 for endpoint backup
Average Rating:
Rate this article:  
Ouya Android-Based Video Game Console Wins VC
Ouya Android-Based Video Game Console Wins VC

By Jennifer LeClaire
May 9, 2013 10:50AM

    Bookmark and Share
"The business model may also be difficult to execute. Ouya talks about offering free content and getting gamers to pay for transactions," said analyst Billy Pidgeon of the Ouya Android-based game console. "That type of business model doesn't usually work unless there's a large user base. It may be difficult to get a significant enough user base."
 


If you haven't yet heard of Ouya, you will soon. It's not exactly in the same league with Sony, Nintendo or Microsoft, but it's playing in the same space -- and now it's got some significant funding behind it.

Ouya is all about playing video games on the TV, and its Android-based console promises to bring the most creative games back to the television set by allowing developers to build games for the big screen. Ouya's model: Every game is free to try. And it's turning some heads.

Ouya just raised $15 million in funding from new investors. Kleiner Perkins Caufield & Byers, the same firm that originally backed Electronic Arts, led the round. Mayfield Fund, Nvidia, Shasta Ventures and Occam Partners are also investors.

Delayed Launch

"So, what does this mean for you?" asked Julie Uhrman, founder and CEO of Ouya, in a blog post. "It means we've got additional resources to make Ouya everything it can be. It means that we can increase production to meet our demand and continue to support game developers who are building innovative and exclusive games for Ouya."

Ouya has been shipping its early backers video game console units as it gears up for the official launch in June. Uhrman said the demand from gamers and retailers alike has exceeded the company's expectations. That led to a decision to push back the launch date by three weeks to manufacture more units.

"Our official launch date will be June 25th. This change in ship date does not affect backer shipments," she wrote. "We're still on track to have units shipped to our early backers -- from both Kickstarter and Ouya.tv preorders before the end of May."

No Xbox Competition

We caught up with Billy Pidgeon, an independent video game analyst, to get his thoughts on Ouya. He told us the video game console is alternative and new but he's not bullish on the company's prospects for carving out a significant niche in the marketplace in the near-term.

"Someone who wanted an Xbox isn't going to get the Ouya instead. It's not a replacement product, it's an expansion product -- and it is pretty new, so it's going to take a bit of marketing to get it out there," Pidgeon said.

"The business model may also be difficult to execute. Ouya talks about offering free content and getting gamers to pay for transactions. That type of business model doesn't usually work unless there's a large user base. It may be difficult to get a significant enough user base to support sufficient revenue. Otherwise, they are going to have a hard time getting a business going."
 

Tell Us What You Think
Comment:

Name:



Get Powerful App Acceleration with Cisco. In a world where time is money, you need to accelerate the speed at which data moves through your data center. Cisco UCS Invicta delivers powerful, easy-to-manage application acceleration for data-intensive workloads. So you can make decisions faster and outpace the competition. Learn More.


 Digital Life
1.   Facebook Outage Puts Users in Tizzy
2.   Android Hits 85% Market Share
3.   Microsoft Ruling Raises Privacy Concern
4.   Apple's Content Delivery Network Live
5.   Gov't User Data Requests Skyrocket


advertisement
New App To Manage Time Better
Helping to organize your busy life.
Average Rating:
Android 'Fake ID' Puts Millions at Risk
Users: stick to apps from Google Play.
Average Rating:
OkCupid Experiments with Daters
Unethical without user consent?
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Ruling Against Microsoft Raises E-Mail Privacy Concern
Microsoft has been ordered to hand over e-mails to law enforcers in the United States as part of a criminal investigation, even though the e-mail is stored at a data center in Dublin,Ireland.
 
Twitter Buys Password Manager Startup Mitro
Following on the heels of another acquisition earlier this week, Twitter is adding to its fold a password-manager security startup called Mitro, which in turn is releasing its code as open source.
 
Government Requests for Customer Data Skyrocket
Requests for customer data from the government jumped 50 percent in the first half of 2014, according to Twitter, which received more than 2,000 requests for user info from gov't agencies.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.