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IBM Acquires Data-Integration Software Developer DWL By Elizabeth Millard August 3, 2005 2:30PM     "The ability to cut through complexity and provide an accurate view of the customer is one of the most important aspects of information management today," said Janet Perna, general manager of IBM's Information Management division.   Related Topics ibm dwl cdi Latest News Google Buzz Connects Gmail Users Intel Launches Itanium 9300 Series iPhone OS, Android Gain in Q4 Nvidia Auto-Switches Notebook GPU Macworld Focuses on Mobile Apps IBM has signed an agreement to acquire DWL, a privately held vendor of customer -data integration (CDI) software. The acquisition of DWL, a company based in Atlanta and Toronto, will help fuel IBM's Information Management division, which has bought nine other companies in the past four years. After the buy completes, IBM will gain access to DWL customers, including Honeywell and Staples, and will be able to tap in to the firm's software portfolio. DWL develops middleware to give companies a single, integrated view of sales prospect and customer information, even if that data is spread across multiple products. Customer Reach CDI software has become especially compelling for banks, insurance companies, retailers and manufacturers who are facing issues with regulatory compliance as well as data-integration hurdles as a result of mergers or acquisitions. DWL's software, which is based around Java, creates a central component for customer-relationship management (CRM ) software to track orders and report their status to vendors. "The ability to cut through complexity and provide an accurate view of the customer is one of the most important aspects of information management today," said Janet Perna, general manager of IBM's Information Management division. Healthy Competition With the acquisition, IBM believes it will have the industry's most comprehensive set of data-management products on the market. In backing up that claim, the company will be going head to head with Oracle, which recently bought the assets of Context Media, a provider of content-integration technologies. Oracle also recently announced it was buying a controlling stake in i-flex, a banking-software company. The acquisition of DWL follows recent key shifts at IBM. In July, for example, the head of the company's global-services unit left to join an equity firm. He was replaced by three executives from the consulting, sales and supply-chain arms of IBM. The combination of these areas shows that changes are afoot at Big Blue, said IDC analyst David Tapper. "Definitely, IBM has been showing that it wants to move in new directions," he said. "Not only did the sale of its PC division to Lenovo indicate that, but these shifts in services are telling as well."   Tell Us What You Think Your Comment: Also Visit: iPad Info Center Billions of Bytes Mobile Device Now Apple Info Center TopTechWire.com Advertisement  Customer Data 1.   IBM Opens Cloud-Focused Data Center 2.   Stealth Cookies Track Consumers 3.   Facebook: A Cybercrime Danger Zone 4.   Software Kills Personal Data on Web 5.   Microsoft: Google To Face Scrutiny Stealth Cookies Track Consumers May be used to offer 'dynamic' pricing. Average Rating: Zuckerberg's Comments Blasted Called self-serving and irrelevant. Average Rating: IBM Opens Cloud-Focused Data Center Energy efficiency slashes costs in half. Average Rating:

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