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IBM Targets SMBs with Cheaper Power Systems By Jennifer LeClaire February 7, 2013 11:49AM     Many SMBs have struggled to adopt Big Data and private cloud solutions because they lack the in-house skills and expertise to design and maintain commodity hardware-based systems, IBM said. IBM is helping small businesses tackle these challenges with new Power Systems that don't require specialized skills.   Related Topics IBM Big Data Cloud Analytics PureSystems Power Systems Latest News After 360, There Comes the Xbox One A Terabyte's the Limit Now at Flickr Customers Less Satisfied with Win 8 Salesforce Has a New Sales Pitch Facebook Aims To Be Ad Colossus IBM is pushing to make Big Data and cloud computing a reality for businesses of all sizes with the launch of new, more affordable Power Systems and Storage Systems. The new technology promises to offer insights into Big Data and to simplify data storage in the cloud. The entry-level and mid-range technology starts at $5,947. The new Power Systems options are based on new POWER7+ processors. The systems are optimized for IBM's industry-leading analytics software , and use underlying technologies from the Watson system including POWER processors and Big Data analytics. "Big Data and cloud systems that were once only affordable to large enterprises are now available to the masses," said Rod Adkins, senior vice president of IBM Systems and Technology Group. "With these new systems, IBM is forging an aggressive expansion of its Power and Storage Systems business into SMB and growth markets." SMB Case Study IBM has noticed that many SMBs have struggled to adopt Big Data and private cloud solutions because they lack the in-house skills and expertise to design and maintain commodity hardware-based systems. IBM is helping small businesses tackle these challenges with new Power Systems that don't require specialized skills and offer advances in virtualization and automation to speed private and hybrid cloud creation. IBM served up Westside produce, a 700-employee company in Firebaugh, Calif., that contracts with melon growers to harvest, market, and ship fresh melons throughout North America, as an example. The company tapped into IBM's Power System to make it easier to forecast how many boxes of melons will come from multiple fields, sorted by size, variety and grade. "Perishability of produce is a key challenge in our industry, and having the right technology in place to deliver fresh produce on time is critical for the success of our growers and our company," said Justin Porter, director of technology at Westside Produce. "All of our mission-critical systems run on IBM Power with little to no intervention required. I do spend an inordinate amount of time dealing with issues on less mission-critical x86 problems." IBM's Communications Mandate Laura DiDio, principal analyst at Information Technology Intelligence Consulting, told us in order to maintain and extend the success of its Systems and Technology Group, Big Blue is now tasked with differentiating its growing array of solutions and services. (continued...) 1  |  2  |  Next Page >   Tell Us What You Think Comment: Name: Also Visit: iPad Info Center Billions of Bytes Mobile Device Now Apple Info Center TopTechWire.com Redefine the way you do business by analyzing market trends, increasing conversion, and creating customer loyalty through Microsoft Dynamics. Unlock your potential through real-time CRM solutions in sales, marketing, and customer service to help your business become more dynamic than ever before.  Small Business 1.   Ex-Groupon CEO Records an Album 2.   Reality TV's New Stars: Small Biz 3.   Should Enterprises Skip Windows 8? 4.   Stand Turns iPad Into Cash Register 5.   Involuntary IT Managers Cost a Bundle

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