Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
APC Free White Paper
Optimize your network investment &
Enter to win a Samsung Galaxy Note

www.apc.com
Mobile Tech
Real-time info services with Neustar
Average Rating:
Rate this article:  
Isis Launches Mobile Payment Service
Isis Launches Mobile Payment Service

By Seth Fitzgerald
November 14, 2013 10:38AM

    Bookmark and Share
Everyone involved with Isis understands that it will be a long road if the mobile payment system is to succeed. For now, many of its partners have decided to offer incentives to Isis users in order to spur adoption of the mobile payment system and create interest among current Verizon Wireless, T-Mobile, and AT&T customers.
 


Mobile payment systems have slowly become popular with services such as Google Wallet finally making their way into brick and mortar stores. The latest addition to the mobile payments market comes from Isis, a mobile-commerce joint venture created by AT&T Mobility, T-Mobile USA, and Verizon Wireless.

The carrier-backed Isis Mobile Wallet service appears promising, especially since mobile payments have yet to become commonplace in most stores, leaving the market wide open. Along with the official launch, an updated version of the Isis app was released for Android devices as well as for the various carriers involved with the system.

Can It Succeed?

Without too many hiccups prior to launch, Isis is off to a good start; but just as we have seen with Google Wallet, bringing mobile payment systems into the average store is not easy. As a result, everyone is wondering whether or not Isis can succeed given that Google Wallet has not.

It is not exactly easy for people to start using Isis, either. First of all, the service is only supported on select Android phones, which vary by carrier. If your phone happens to be supported, you will have to make a trip to a carrier store in order to receive an "enhanced" SIM card that specifically enables Isis.

iOS devices will not be supported until Apple introduces NFC (near-field communication) to its products or until carriers come up with an accessory that enables NFC. Carriers are already trying to find a way to get NFC onto iOS devices since doing so could easily double the amount of Isis users.

Isis is already set up to work with a number of nationwide retailers including CVS, Macy's, Jamba Juice, Radio Shack, Walgreens, and others. This combination should help Isis become more popular than previous payment systems, but it will take more than a few stores to make it a common payment method.

Special Offers

Everyone involved with Isis understands that it will be a long road if the payment system is to succeed. For now, many of its partners have decided to offer incentives to Isis users in order to spur adoption and create interest among current Verizon, T-Mobile, and AT&T customers.

Discounts and freebies are offered through Isis itself, as well as through its partners. For example, Jamba Juice will be giving away 1 million free smoothies. My Coke Rewards will be supported, meaning that Isis users can receive free drinks at vending machines. And, purchases that are made from an American Express Serve account through Isis can receive a 20 percent discount, up to $200.

Whether or not these rewards will be enough to increase adoption rates for Isis has yet to be seen, but most analysts agree that mobile payment systems will eventually become common -- so it's just a matter of time.
 

Tell Us What You Think
Comment:

Name:



Your Next Generation Data Center Is Here! Vblock™ Systems: the world's most advanced converged infrastructure are built on the Cisco Unified Computing System with Intel® Xeon® processors. Vblock™ Systems deliver extraordinary time to market, ROI and TCO, and flexibility to meet your continually changing demands with 5X faster deployment, 96% less downtime, and 1/2 the cost. Click here to learn more.


 Mobile Tech
1.   OnePlus One Boasts Android Weapon
2.   Samsung: $2.2B Too Much for Apple
3.   Review: Windows Phone Advances
4.   Microsoft-Nokia Deal Closes this Week
5.   Samsung Data Center Catches Fire


advertisement
BlackBerry Drops T-Mobile After Spat
Moving on to other carriers after snub.
Average Rating:
OnePlus One Boasts Android Weapon
Smartphone could shake up market.
Average Rating:
Samsung: $2.2B Too Much for Apple
Says $38.4M more like it for patents.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
What Verizon's Data Breach Report Can Teach Enterprises
It’s probably not a jaw-dropper, but cyberespionage is officially on the rise. And the use of stolen or misused credentials is still the leading way the bad guys gain access to corporate information.
 
Top Cyberthreats Exposed by Verizon Report
Beyond Heartbleed, there are cyberthreats vying to take down enterprise networks, corrupt smartphones, and wreak havoc on businesses. Verizon is exposing these threats in a new report.
 
Where Do Web Sites Stand, Post-Heartbleed?
A security firm says the vast majority of Web sites have patched themselves to protect against the Heartbleed bug, but now there are questions raised on the reliability of open-source programs.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.