Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Vblock™ Systems:
Advanced converged infrastructure
increases productivity & lowers costs.

www.vce.com
Cloud Computing
Tame your scariest paperwork. Find Out How
Average Rating:
Rate this article:  
Inkling Offers E-Book Publishing and Content Delivery Tools
Inkling Offers E-Book Publishing and Content Delivery Tools

By Barry Levine
February 12, 2013 11:11AM

    Bookmark and Share
In addition to Inkling's Habitat publishing tool, Inkling has also launched a Content Delivery Platform, which can be combed via search engines and offers samples of e-books for free. Inkling's platform is intended to provide an e-book alternative specifically to Amazon, which Inkling CEO Matt MacInnis said "is killing the publishing industry."
 


E-books have been disrupting the publishing industry, but the big players -- Amazon, Apple, and Barnes & Noble -- have dominated the field. Now a company led by an ex-Apple executive hopes to shake things up with the release of a new publishing tool and ecosystem.

The new software environment from San Francisco-based Inkling is called Habitat, and the company described it as "the most significant advance in publishing technology since the advent of desktop publishing in the 1980s." The cloud-based product, now emerging from beta, offers professional publishers the ability to create and publish media-rich interactive content.

CEO Matt MacInnis said in a statement that, "to reinvent the book, we had to reinvent the printing press," offering the ability to target devices with format-specific interactive experiences -- and to do so at scale.

Error Reporting, Version Control

Two years ago, the company launched its first e-textbooks for Apple's iPad. Habitat expands on that by providing a platform that pushes updates to every target platform at once, including iOS, Web browsers, Android devices later this year, and to the Amazon, Apple, and Barnes & Noble digital bookstores.

Content teams can collaborate on a single project via the cloud-based environment. An object-oriented structure is designed to treat content as a software-based model instead of a page-based one, so that content can be addressed as individual units. Inkling said this approach was the result of the new offering being "the world's first strictly semantic publishing platform."

There is also automated error reporting, with a series of automated tests whenever content is being readied for publishing. Tests check for broken links, missing files and glossary problems, among other things.

In content as in software development, a big issue is version control. Habitat automatically saves every version of a project, and any team member can roll back changes at any point.

Content Delivery Platform

In addition to the publishing tool, Inkling has also launched its Content Delivery Platform, which can be combed via search engines and offers samples of books for free. MacInnis has emphasized to news media that this platform is intended to provide an alternative specifically to Amazon, which he said "is killing the publishing industry."

Amazon owns 60 percent of the e-book market. Inkling offers about 450 titles, and expects to have thousands by this time next year.

A big area of potential growth is the education market, particularly e-textbooks. E-textbooks have doubled in market share in the last two years to 6 percent in 2012, and some projections envision a 10 percent share this year. By 2020, e-textbooks could represent half of all such publications.

Michael Gartenberg, research director at Gartner, said there was "definitely room for more tools in this market to create e-books," especially if it offered new features or ease of use. But he said there were "lots of challenges" for another distribution platform to reach readers, particularly in light of e-book buyers' familiarity with the big players.
 

Tell Us What You Think
Comment:

Name:



APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.


 Cloud Computing
1.   Microsoft, BMC Targeting VMware
2.   High Court To Hear Aereo Dispute
3.   IBM Adds Disaster Recovery to SoftLayer
4.   VMware Rolls Out DR-as-a-Service
5.   Red Hat Unveils OpenShift Marketplace


advertisement
Microsoft, BMC Targeting VMware
Deal simplifies cloud management.
Average Rating:
High Court To Hear Aereo Dispute
Future of television debated in court.
Average Rating:
Dropbox Rolls Out Business Service
For long, slow move into the enterprise.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
What Verizon's Data Breach Report Can Teach Enterprises
It’s probably not a jaw-dropper, but cyberespionage is officially on the rise. And the use of stolen or misused credentials is still the leading way the bad guys gain access to corporate information.
 
Top Cyberthreats Exposed by Verizon Report
Beyond Heartbleed, there are cyberthreats vying to take down enterprise networks, corrupt smartphones, and wreak havoc on businesses. Verizon is exposing these threats in a new report.
 
Where Do Web Sites Stand, Post-Heartbleed?
A security firm says the vast majority of Web sites have patched themselves to protect against the Heartbleed bug, but now there are questions raised on the reliability of open-source programs.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.