Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
Mobile Tech
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
How Will Google React to Facebook
How Will Google React to Facebook's Android Hijacking?

By Jennifer LeClaire
April 5, 2013 11:34AM

    Bookmark and Share
"The big question is whether Android licensing terms will change in the future to prevent something like this to happen," said analyst Shaw Wu of Facebook Home. "The other downside is that Facebook Home arguably further fragments Android, requiring the need for developers to make multiple versions of the same apps."
 



Now that Facebook has introduced its new Home suite of Android apps, opinions on it have begun rolling in. Although few have seen the HTC First, the first and only smartphone built to feature Facebook Home, comments on the concept are notable. So are its implications for Android.

Facebook Home aims to offer up your friends' latest updates on your home screen and messages that reach you no matter what you're doing. After Home becomes available in the Google Play store April 12, all you have to do is download it and sign in to your Facebook account.

Cover Feed, a constant, fresh stream of photos and updates from your News Feed, is always present when you wake up your phone. You can swipe through to see more photos and updates, double tap to "like" a post and comment right from Cover Feed. Other features include Notifications, Chat Heads that let you jump in and out of conversations while you do other things on the device, and app launching that lets you see your favorite apps and post to Facebook from the same place.

Facebook Hijacks Android

We turned to Shaw Wu, an analyst at Sterne Agee, for his analysis of Facebook's latest offering. While it remains to be seen how adoption will play out, he told us he views Facebook Home on Android as another potential competitive threat to Google's mobile monetization efforts. Samsung is the other threat.

"We find the 'people first' interface of Facebook Home refreshing and new versus apps and tasks today on most mobile devices," Wu said. "However, we believe the barrier to entry isn't that high for others to replicate. Though we have to admit that one big advantage that Facebook undoubtedly has is that it is by far the most widely used social network."

Wu believes Facebook Home hijacks the Android user interface. He said it essentially becomes the main user interface for an Android smartphone and puts Google services like Gmail, search, YouTube and Play in the background.

Will Android's Terms Change?

"The big question is whether Android licensing terms will change in the future to prevent something like this to happen," Wu said. "The other downside is that Facebook Home arguably further fragments Android, requiring the need for developers to make multiple versions of the same apps."

Wu said another question worth asking was whether there was a significant market for a social-focused mobile device. As he sees it, this is ultimately a matter of whether users want a prominent view of their friends and feeds at all times. He said this could particularly be an issue for users with a lot of Facebook friends.

"HTC is the first hardware partner and it is a relatively smaller player with 5 percent market share in Android," Wu said. "It will be interesting to see if Samsung, the dominant leader with 42 percent share, signs up to create a FB smartphone and/or tablet when it has its own software and Internet ambitions."
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Mobile Tech
1.   Nvidia Revamps Shield as Game Tablet
2.   Apple Smart Watch Patent Surfaces
3.   iPhone 6: Bad for Apple Tablet Sales?
4.   GoTenna: Work-Thru for Dead Zones
5.   Nokia X Phones Had Identity Crisis


advertisement
Android SMS Worm on the Loose
Malware lets bad actors cash in.
Average Rating:
Review: Microsoft's Surface Pro 3
Is it a tablet and laptop replacement?
Average Rating:
iPhone 6: Bad for Apple Tablet Sales?
Most likely, it will be a huge hit.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
New Web Tracking Technologies Defeat Privacy Protections
Recently developed Web tracking tools are able to circumvent even the best privacy defenses, according to a new study by researchers at Princeton and the University of Leuven in Belgium.
 
Juniper DDoS Solution Aims at High-IQ Networks
In the face of more complex attacks, Juniper Networks is boosting its DDoS Secure solution to help companies mitigate the threats with more effective security intelligence throughout the network fabric.
 
Large-Volume DDoS Attacks Hit Record in 2014
The number of distributed denial-of-service (DDoS) attacks set a record in the first half of 2014, according to a report by Arbor Networks. The number of attacks over 20 GB/sec doubled.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.