Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Enterprise I.T.
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
Google
Google's Mobile OS Chief Confident in Dual Strategy

By Jennifer LeClaire
May 13, 2013 10:53AM

    Bookmark and Share
While Google has a new chief in charge of its mobile OS, it appears not much else is changing for Google's mobile strategy. Sundar Pichai is signaling that Google will continue to push both the Chrome and Android operating systems. "The picture may look different a year or two from now, but in the short term... we are not changing course."
 



Monday brought plenty of buzz around Google's mobile OS plans in the wake of Wired's exclusive interview with Sundar Pichai, the new head of Google's Android Mobile Software Division.

Pichai took over in March 2013, after Andy Rubin stepped down. He joined Google in 2004 and served as senior vice president of Chrome and Apps before being picked to add Rubin's responsibilities to his mix.

Pichai has big shoes to walk in. Android was wildly successful under Rubin's watch. Google reports there are now more than 750 million devices around the globe that sport Android. A whopping 1.5 million new Android activations are logged every day.

Will Strategy Change?

In a lengthy interview, Pichai said his views haven't changed much about the coexistence of Chrome and Android. He explained that Android and Chrome are both fast-growth large, open platforms. He thinks they will both play a strong role in mobile and denies any consumer confusion.

"Users care about applications and services they use, not operating systems. Very few people will ask you, 'Hey, how come MacBooks are on Mac OS-X and iPhone and iPad are on iOS? Why is this?' They think of Apple as iTunes, iCloud, iPhoto. Developers are people, too. They want to write applications one time, but they also want choice," Pichai said.

In the short run, he said, nothing changes. And, in the long run, computing itself will dictate the changes. For now, he characterizes the current moment as pivotal.

"It's a world of multiple screens, smart displays, with tons of low-cost computing, with big sensors built into devices," he said. "At Google, we ask how to bring together something seamless and beautiful and intuitive across all these screens. The picture may look different a year or two from now, but in the short term, we have Android and we have Chrome, and we are not changing course."

Will Chrome Land on Phones?

We caught up with Avi Greengart, a principal analyst at Current Analysis, to get his take on the revelations shared by Sundar Pichai.

Greengart says nothing much appears to have changed with Google's mobile strategy: Pichai is signaling that Google will push both Chrome OS and Android OS, and that there are times and places for HTML apps and native apps.

"The interesting thing is there used to be this notion that there were two separate parties in Google who fought each over what the future is, HTML or native. Now those two warring parties, if they ever were warring, are under a single group. So that's an interesting internal political dynamic at Google," Greengart said.

"If Google doesn't do Chrome OS someone else will. The Firefox OS is working in that direction. Although it's interesting to note that Firefox OS is not aimed at notebooks and desktops the way the Chrome OS is. It's aimed directly at phones. So that is an area that he did not address, whether we will see Chrome OS for phones. I expect that we will, but he didn't talk about that in the interview."
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Enterprise I.T.
1.   BlackBerry BES 10 Now Hosted
2.   Teaming Up: CIOs, IT Asset Managers
3.   Juniper DDoS for High-IQ Networks
4.   IBM Rolls Out Hybrid Cloud Services
5.   Windows 7 Ends Mainstream Support


advertisement
Backlash Stirs Against H-1B Visas
Debate over foreign workers continues.
Average Rating:
IBM Rolls Out Hybrid Cloud Services
Based on SoftLayer net infrastructure.
Average Rating:
Windows 7 Ends Mainstream Support
But extended support still available.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 

Mobile Technology Spotlight
T-Mobile Calls 'BS' on AT&T's New Promotion
While Verizon Wireless is moving to throttle bandwidth hogs, a scrappy T-Mobile is taking on the giants with a limited-time promotion it hopes will drive up the churn rates of its wireless rivals.
 
Microsoft Update to Windows Phone 8.1 Already Coming
An update to Windows Phone 8.1 is on the way just weeks after the release of the product itself. Microsoft has begun detailing some of the update features to phone manufacturers.
 
Stanford Researchers Report Battery Breakthrough
Stanford researchers have found a way to use lithium in a battery's anode, a breakthrough that could triple capacity and has been described as the "holy grail of battery science."
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.