Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Cloud Computing
Tame your scariest paperwork. Find Out How
Average Rating:
Rate this article:  
At 1,070 Feet, Salesforce Tower To Dominate S.F. Skyline
At 1,070 Feet, Salesforce Tower To Dominate S.F. Skyline

By Barry Levine
April 11, 2014 1:40PM

    Bookmark and Share
The move into 30 floors of the 61-story Salesforce Tower will mean a major increase in the San Francisco office space that Salesforce, already that city's largest tech employer, will have. The company currently leases a half-million square feet at another building a block away, and it will all 30 floors in another building under construction.
 



To power its cloud-oriented operation, Salesforce wants to be closer to the clouds. On Friday, the company announced it is leasing half the to-be-built Transbay Tower in San Francisco, the tallest building on the West Coast.

The 61-story skyscraper will be renamed Salesforce Tower for its new anchor tenant and will open in 2017. It is expected that the Salesforce cloud logo will adorn the building. The company will pay $560 million over 15-1/2 years to Boston Properties, the lead developer, and will get 30 floors of office space totaling 714,000 square feet. The total cost of the building's construction is budgeted at $1.1 billion.

The move means a major increase in the amount of San Francisco office space that Salesforce, already that city's largest tech employer, will have. The company currently leases a half-million square feet at another building a block away, which it will maintain, and it will occupy every one of the 30 floors in another building under construction. The three buildings are all located near the intersection of Fremont and Mission streets.

'Transformative Impact'

In a statement, Boston Properties' Executive Chairman Mortimer Zuckerman said the 1,070-foot-tall tower "will have a transformative impact on the San Francisco skyline." Salesforce Chairman and CEO Marc Benioff told news media that the "expansion of our urban campus represents our commitment to growing in the city."

Previously, Salesforce had been considering the construction of a 2-million-square-foot facility in Mission Bay, but abandoned those plans in 2012.

Last week, the company announced a new strategy which it said was designed to transform how specific industries interacted with their customers.

Cloud solutions are being packaged for six global industries: financial services and insurance, health care and life sciences, retail and consumer products, communications and media, public sector, and automotive/manufacturing.

The solutions involve teams of experts in those industries, the development of an ecosystem of preferred partners, and the utilization of the Salesforce 1 Platform. In each case, the idea is to use customer relationship management to increase customer trust, loyalty and engagement.

'Personalized Engagement'

In financial services and insurance, for instance, the company's offered solution is designed to go beyond transactional relationships with customers and create what it describes as "lasting trust through personalized engagement."

For health care and life sciences, the objective is to improve the patient experience, outcomes and cost. And, for retail and consumer products, it's to "transform the shopping experience" by increasing brand loyalty and engagement for customers wherever they shop.

Salesforce has started hiring executives in each of the verticals, such as former Comcast Cable CIO Andy Baer to lead the communications and media effort, and former Gap executive Shelley Bransten for the retail and consumer segment. Additionally, the company has indicated it may make acquisitions or partner with other companies in each of the verticals, if those routes would be more beneficial than building the necessary functionality itself.
 

Tell Us What You Think
Comment:

Name:





 Cloud Computing
1.   Yammer Moved to Office 365
2.   IBM, California Partner in the Cloud
3.   Dropbox for Business Boosts Security
4.   Avaya Pressing Hard on Cloud-Based UC
5.   Cisco Woos More Devs with DevNet


advertisement
Amazon Intros Zocalo Storage Service
Online storage and sharing for business.
Average Rating:
Avaya Pressing Hard on Cloud-Based UC
Provides easier, faster provisioning.
Average Rating:
Cisco Woos More Devs with DevNet
To create new network-aware apps.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 

Mobile Technology Spotlight
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 
Is the Amazon Fire Phone a Winner?
A late entry into a packed category of smartphones, Amazon's Fire phone offers a variety of unique features. Now, the reviewers are assessing if they're enough to make the phone stand out.
 
Review: Amazon Fire Offers New Ways To Use Phones
The Fire phone uses Android, but Amazon has modified it to the point that it's barely recognizable. That means the phone offers new ways to navigate, discover and, of course, shop.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.