Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
World Wide Web
DDoS Protection Powered By Verisign
Average Rating:
Rate this article:  
Broadcom Wants Your Smart Watch To Have GPS

Broadcom Wants Your Smart Watch To Have GPS
By Jennifer LeClaire

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

Broadcom, which has unveiled a global location chip for wearables, is an interesting company in that it creates technologies without developing the end products in which the technology is actually used. Various Broadcom components are used in Apple’s iPhone, but they are also found in some Android devices, said analyst Charles King.
 


Broadcom is looking toward the future with its latest innovation. The company just rolled out its Global Navigation Satellite System (GNSS) system-on-chip (SoC) that’s designed for low-power, mass-market wearable devices such as fitness trackers and smart watches.

According to Broadcom, its BCM4771 GNSS SoC with on-chip sensor hub makes it possible for consumers to more accurately track and manage their health and well-being by delivering precision activity tracking and location data while consuming less power than traditional architectures. The company said its chip also extends battery life needed by the growing wearable market.

"Today's wearables like fitness trackers have surged in popularity, but often miscalculate speed and distance," said Mohamed Awad, Broadcom’s director, Marketing, Mobile and Wireless Group. "As the largest supplier of discrete GNSS solutions, Broadcom brings its location expertise to deliver more precise fitness and health measurements to the accelerating wearable market."

How Does It Work?

Broadcom’s innovation could pay dividends sooner rather than later. According to ABI Research, wearable wireless device revenues are projected to exceed $6 billion in 2018 with sports, fitness and wellness as the largest segment with 50 percent share of all device shipments.

Here’s how it works: The new chip constantly monitors user activity levels and location history to improve accuracy and comes with advanced features such as location batching. BCM4771 also promises to significantly reduces power consumption and board area by combining its location capabilities with an integrated sensor hub, contextual awareness, and GNSS.

Designed in 40 nanometer process technology, the new chip includes a sensor hub that integrates sensor inputs for its on-chip algorithms to detect the user's context, accurately compute speed and distance traveled, and provide fitness applications with the GNSS track. Broadcom says it achieves power savings and advanced accuracy by intelligently leveraging context detection through the tight coupling of sensor inputs and GNSS on a single SoC. Broadcom's BCM4771 also claims a lower overall bill of materials cost through the integration of a multipurpose sensor hub.

Driving Competition

We caught up with Charles King, principal analyst at Pund-IT, to get his take on the new innovation. He told us Broadcom is an interesting company in that it creates technologies without developing the end products in which the technology is actually used. Various Broadcom components are used in Apple’s iPhone, for example, but they are also found in some Android devices.

“What’s interesting to me about the wearable market, at least in the earliest phases we’ve seen with smart watches and fitness trackers, is that companies try to utilize proprietary technologies to differentiate its product,” King said.

“By creating this GNSS system-on-a-chip, Broadcom is bringing a key function to a much broader market. I would expect the ecosystem for these products to develop more quickly and for the market to be considerably more competitive in the number of products that enter the fray and the relative pricing of these products,” he added.
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 World Wide Web
1.   Twitter May Remove Pics of Deceased
2.   Google IPO Began Decade of Big Bets
3.   Assange Talks of Leaving Embassy
4.   Russian Hacker To Be Held Until Trial
5.   Online Sites vs. Retailing in India


advertisement
OkCupid Experiments with Daters
Unethical without user consent?
Average Rating:
Twitter May Remove Pics of Deceased
Balancing privacy and public interest.
Average Rating:
Online Retailers Ponder Actual Stores
'Click-and-mortar' shops popping up.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Chinese Hackers Nab Info on Millions of U.S. Patients
A group of Chinese hackers has stolen the personal information, including names and Social Security numbers, of about 4.5 million patients at hospitals operated by Community Health Systems.
 

Enterprise Hardware Spotlight
Three New Lenovo PCs Aimed at Business Users
Businesses everywhere want computing solutions that do more for less money, and Lenovo has unveiled three new desktop PCs that offer solid computing at a budget-minded price.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Compression, Deduplication Come to Violin Concerto 2200
Violin Memory has announced that data deduplication and compression capabilities are now available on its Concerto 2200 solution. Typically, users will experience deduplication rates between 6:1 and 10:1.
 

Mobile Technology Spotlight
Apple Stock Soars Ahead of iPhone 6 Launch
The imminent release of the iPhone 6 -- and maybe even an iWatch -- has sent Apple's stock soaring to new heights. Considering what else the firm could have up its sleeve -- the stratosphere may be the limit.
 
HTC Debuts Windows Phone Version of One M8 Smartphone
HTC is bringing the Windows Phone mobile OS to its flagship One M8 device -- the first time any mainstream flagship smartphone has been offered with a choice of operating systems.
 
Verizon Earns Top Rating in Mobile Network Comparison
A new report says Verizon Wireless was the top-performing U.S. cellphone service provider in the first half of 2014, on a nationwide and state-by-state basis, as well as in metro areas.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.