Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Mobile Tech
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
How Will Google React to Facebook
How Will Google React to Facebook's Android Hijacking?

By Jennifer LeClaire
April 5, 2013 11:34AM

    Bookmark and Share
"The big question is whether Android licensing terms will change in the future to prevent something like this to happen," said analyst Shaw Wu of Facebook Home. "The other downside is that Facebook Home arguably further fragments Android, requiring the need for developers to make multiple versions of the same apps."
 



Now that Facebook has introduced its new Home suite of Android apps, opinions on it have begun rolling in. Although few have seen the HTC First, the first and only smartphone built to feature Facebook Home, comments on the concept are notable. So are its implications for Android.

Facebook Home aims to offer up your friends' latest updates on your home screen and messages that reach you no matter what you're doing. After Home becomes available in the Google Play store April 12, all you have to do is download it and sign in to your Facebook account.

Cover Feed, a constant, fresh stream of photos and updates from your News Feed, is always present when you wake up your phone. You can swipe through to see more photos and updates, double tap to "like" a post and comment right from Cover Feed. Other features include Notifications, Chat Heads that let you jump in and out of conversations while you do other things on the device, and app launching that lets you see your favorite apps and post to Facebook from the same place.

Facebook Hijacks Android

We turned to Shaw Wu, an analyst at Sterne Agee, for his analysis of Facebook's latest offering. While it remains to be seen how adoption will play out, he told us he views Facebook Home on Android as another potential competitive threat to Google's mobile monetization efforts. Samsung is the other threat.

"We find the 'people first' interface of Facebook Home refreshing and new versus apps and tasks today on most mobile devices," Wu said. "However, we believe the barrier to entry isn't that high for others to replicate. Though we have to admit that one big advantage that Facebook undoubtedly has is that it is by far the most widely used social network."

Wu believes Facebook Home hijacks the Android user interface. He said it essentially becomes the main user interface for an Android smartphone and puts Google services like Gmail, search, YouTube and Play in the background.

Will Android's Terms Change?

"The big question is whether Android licensing terms will change in the future to prevent something like this to happen," Wu said. "The other downside is that Facebook Home arguably further fragments Android, requiring the need for developers to make multiple versions of the same apps."

Wu said another question worth asking was whether there was a significant market for a social-focused mobile device. As he sees it, this is ultimately a matter of whether users want a prominent view of their friends and feeds at all times. He said this could particularly be an issue for users with a lot of Facebook friends.

"HTC is the first hardware partner and it is a relatively smaller player with 5 percent market share in Android," Wu said. "It will be interesting to see if Samsung, the dominant leader with 42 percent share, signs up to create a FB smartphone and/or tablet when it has its own software and Internet ambitions."
 

Tell Us What You Think
Comment:

Name:



Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.


 Mobile Tech
1.   Is the Amazon Fire Phone a Winner?
2.   Review: Amazon's New Fire Phone
3.   Apple Smart Watch Patent Surfaces
4.   iPhone 6: Bad for Apple Tablet Sales?
5.   GoTenna: Work-Thru for Dead Zones


advertisement
Android SMS Worm on the Loose
Malware lets bad actors cash in.
Average Rating:
Is the Amazon Fire Phone a Winner?
It coulda been a contender -- but isn't.
Average Rating:
Review: Amazon's New Fire Phone
New ways to navigate, discover, shop.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 
Contrary to Report, Lenovo's Staying in Small Windows Tablets
Device maker Lenovo has clarified a report that indicated it is getting out of the small Windows tablet business -- as in the ThinkPad 8 and the 8-inch Miix 2. But the firm said it is not exiting that market.
 
Seagate Unveils Networked Drives for Small Businesses
Seagate is out with five new networked attached storage products aimed at small businesses. The drives are for companies with up to 50 workers, and range in capacity from two to 20 terabytes.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.