News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Apple/Mac
Gartner's #1 for endpoint backup
Average Rating:
Rate this article:  
Apple Unveils iPad Air, iPad Mini with Retina

Apple Unveils iPad Air, iPad Mini with Retina
By Barry Levine

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

While the new iPad Air and iPad mini may help stem the slide of the company’s tablets, Apple watchers expressed some disappointment that this was yet another event from the company with no major new product announcements, like the long-rumored Apple iWatch or Apple TV.
 



At its press event in San Francisco, Apple unveiled updated versions of its iPad and iPad mini, new Mac Pro laptops and desktops, and its new OS X Mavericks. The full-size iPad has become thinner and lighter, and now sports a new model name -- the iPad Air.

The Air, with a 9.7-inch Retina display, weighs one pound, less than the 1.4 pounds of its predecessor, and, at 7.5 mm, is now 20 percent thinner. The bezel surrounding the screen is 43 percent narrower, so the screen encompasses virtually the entire surface. Apple describes it as the “lightest full-sized tablet in the world.”

The 7.9-inch iPad mini now has a retina display and processing power quadruple that of the original mini, and Apple said the screen was 35 percent larger than screens on other 7-inch tablets. Both iPads are built around the Apple-designed A7 64-bit chip. In the Air, the company said the power-efficient A7 allows the battery to be smaller, reducing overall volume by nearly a quarter.

MIMO Technology

Both devices feature two antennas with multiple-in-multiple-out (MIMO) technology, which provides twice the previous Wi-Fi performance at speeds up to 300 Mbps, and both have next-generation Facetime HD cameras with better low-light capture.

The iPad Air with Wi-Fi starts at $499 for the 16GB, and $629 for the model with both Wi-Fi and cellular. The iPad mini starts at $399 for the 16GB with Wi-Fi, and $529 for Wi-Fi with Cellular. The Air goes on sale November 1, and the mini in late November.

The company, which defined the tablet category and is still the market leader, has seen its shipments drop 14 percent in the second quarter, while its market share is now 32 percent compared to about 63 percent for Android-based tablets. A year ago, the iPad’s market share was 60 percent.

Apple also showed new 13-inch MacBook Pro laptops with Retina display and 15-inch MacBook Pros that are being offered at starting prices $200 lower than previous models. A new Mac Pro desktop model, available before the end of 2013, will not rely on a hard drive, but instead only on solid-state Flash storage. The updated OS X Mavericks is available as a free download immediately, and revised iWork and iLife suites of applications will come free for anyone buying a new Mac or iOS device.

iWatch Anyone?

While the new iPads may help stem the slide of the company’s tablets, Apple watchers expressed some disappointment that this was yet another event from the company with no major new product announcements.

On the side of lower expectations, there had been rumors, and wishes, that Apple would have completely revised its iPods with newer technology, or added the new Touch ID fingerprint sensor to the iPad, or released an iPhone with a larger screen to compete with the new large-screen “phablets” that are occupying the space between small tablet and smartphone.

On the higher side, Apple fans are waiting for the launch of the long-rumored iWatch, which could ignite a still moribund smartwatch category the way the company has done before in so many other categories. There have also been persistent rumors that the company is readying a radical new Apple TV, which co-founder Steve Jobs had been working on.
 

Tell Us What You Think
Comment:

Name:

JoeMing:

Posted: 2013-10-22 @ 11:26pm PT
Fine, these new gadgets from Apple may be upgrades to the current generation. But there's something missing here - a REVOLUTIONARY product, like in the days of Steve Jobs.

These days, a little thinner, a little lighter, a little faster just isn't news. It's more of a small upgrade.

But in the past, Apple introduced products that were revolutionary, not just slight improvements.

I don't know - Maybe the days of Apple's innovation are gone with Steve Jobs.



Get Powerful App Acceleration with Cisco. In a world where time is money, you need to accelerate the speed at which data moves through your data center. Cisco UCS Invicta delivers powerful, easy-to-manage application acceleration for data-intensive workloads. So you can make decisions faster and outpace the competition. Learn More.


 Apple/Mac
1.   Screen Troubles Briefly Slow iPhone 6
2.   Apple Stock Soars Ahead of iPhone 6
3.   Popular Mailbox App Comes to Mac
4.   Apple Opens China iCloud Data Center
5.   Android Crushing Smartphone Rivals


advertisement
New App To Manage Time Better
Helping to organize your busy life.
Average Rating:
Apple Stock Soars Ahead of iPhone 6
New products generating lots of buzz.
Average Rating:
Popular Mailbox App Comes to Mac
Takes to-do list approach to the inbox.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Find Malicious Android Apps Can Hack Gmail
A new study shows that a weakness in the Android mobile operating system can be used to steal sensitive, personal info from unwitting users. Gmail proved to be the easiest app to attack; Amazon, the hardest.
 
UPS Stores in 24 States Hit by Data Breach
Big Brown has been breached. UPS said that about 105,000 customer transactions at 51 of its UPS Store locations in 24 states could have been compromised between January and August.
 
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 

Enterprise Hardware Spotlight
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 
Feds OK $2.3 Billion IBM-Lenovo x86 Server Deal
IBM and Lenovo are celebrating U.S. approval of their x86-based server deal, having cleared some major security hurdles. The deal makes Lenovo a major player for enterprise data centers.
 
Three New Lenovo PCs Aimed at Business Users
With businesses wanting computing solutions that do more for less money, Lenovo has unveiled three new desktop PCs that it says offer solid computing at a budget-minded price.
 

Mobile Technology Spotlight
Screen Shortage Briefly Puts Brakes on iPhone 6
RAM? Check. Antenna switch? Check. Screen? Oops. Parts suppliers for Apple have found themselves facing a shortage of screens for the new iPhone 6 as next month's release date for the new smartphone looms.
 
Bounty Offered to Coders for Oculus Rift Bugs
Coders who find bugs in software for the Oculus Rift VR immersive headset could receive a reward of at least $500 under Facebook's White Hat bounty program. Facebook acquired Oculus in March.
 
Google Glass Adds Voice Access to Phone Contacts
The latest update to Google Glass will let users access their top 20 phone contacts with voice commands alone. A user can then choose a phone call, Google hangouts, e-mail or text messaging.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.