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IBM Beefs Up Its PureSystems Portfolio By Jennifer LeClaire February 6, 2013 1:46PM     "Overall, there is much to like in these new IBM PureSystems offerings," said analyst Charles King. "By significantly enhancing performance and developing discrete new classes of solutions, the company proves that its cloud and analytics strategies are anything but one-trick ponies." IBM has rolled out several new PureSystems models.   Related Topics IBM Big Data Cloud Analytics PureSystems Latest News Oculus VR Gets Huge Funding Boost Huawei Phone Is a Quarter-Inch Thin Yahoo, Apple Disclose Data Requests Free Video Messaging Comes to Skype Prism's Secret: Bigger Data Seizure In a move to help organizations adopt and deploy Big Data and cloud computing solutions, IBM just rolled out PureSystems with some major advances. With the new PureSystems models, IBM says even organizations with limited IT skills and resources can sift through massive data volumes to discover business-critical trends. The new tech also promises to help organizations develop cloud-based systems by making it easier to provision, deploy and manage a secure cloud environment. IBM's news includes PureData System for Analytics to capitalize on Big Data opportunities; a smaller PureApplication System to accelerate cloud deployments for a broader range of organizations; PureApplication System on POWER7+ to ease management of transaction and analytics applications in the cloud; and SmartCloud Desktop Infrastructure to ease management of virtual desktop solutions. A Growing Challenge With its PureSystems advancements, IBM is working to solve what it sees as a real challenge across all industries: organizations of various sizes need simpler and faster ways to analyze massive amounts of data and better meet client needs. According to IDC, the market for Big Data technology and services will reach $16.9 billion by 2015, up from $3.2 billion in 2010. At the same time, an IBM study found that almost three-fourths of leaders surveyed indicated their companies had piloted, adopted or substantially implemented cloud in their organizations -- and 90 percent expect to have done so in three years. While the demand is high, IBM said, many organizations do not have the resources or skills to embrace it. "Overall, there is much to like in these new IBM PureSystems offerings," said Charles King, principal analyst at Pund-IT. "By significantly enhancing performance and developing discrete new classes of solutions, the company proves that its cloud and analytics strategies are anything but one-trick ponies. "Just as importantly, the new solutions reflect what has been a constant theme in businesses: that as technology evolves, so do the capabilities and needs of its users. As IT's current 'comprehension' era proceeds, we believe that successful vendors will be those that, like IBM, clearly understand and proactively address this point to their customers' benefit." Pure Analytics Power The IBM PureData System for Analytics is powered by Netezza technology. IBM acquired Netezza for $1.7 billion in 2010. Now, the technology is a strategic part of the IBM Big Data Platform, an integrated architecture that helps organizations achieve smarter analytics by leveraging workload-optimized systems. The Nielsen Co., an information and measurement company, has Big Data needs. The company offers clients insights by leveraging Netezza technology to deliver complex analytic capabilities. "Recently, Nielsen tested two major competitors with their latest products to tackle our highly complex analytic workload," said John Naduvathusseril, chief data architect at Nielsen. "Both vendors did not match up on consistent performance, simplicity, data refresh speed and overall performance of our reporting needs. Other vendors require customization, which we cannot sustain, and they still did not deliver the kind of performance as the PureData System for Analytics."   Tell Us What You Think Comment: Name: Also Visit: iPad Info Center Billions of Bytes Mobile Device Now Apple Info Center TopTechWire.com Redefine the way you do business by analyzing market trends, increasing conversion, and creating customer loyalty through Microsoft Dynamics. Unlock your potential through real-time CRM solutions in sales, marketing, and customer service to help your business become more dynamic than ever before.  Enterprise I.T. 1.   New Facebook Servers All Home Grown 2.   Cisco Telecom Router Set for the Flood 3.   HP's SMB IT in a Box Uses Google Apps 4.   Officials To Judge Apple Kill Switch 5.   VMware Brings Analytics to Logs New Facebook Servers All Home Grown Open Compute Project super efficient. Average Rating: HP's SMB IT in a Box Uses Google Apps Offering may not please Microsoft. Average Rating: VMware Brings Analytics to Logs Big Data methods to aid IT data, too. Average Rating:

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Enterprise Hardware Spotlight

Samsung Offers Tiny, Superfast PCIe SSDs for Ultrabooks Solid-state drives are continuing their march forward. On Monday, Samsung Electronics announced it has started to mass produce the first PCI-Express 3.0 SSDs for the new wave of Ultrabooks.   Amazon.com Joins 3D Printer Craze, Enabling Wide Availability Commercially available 3D printers have recently moved from being expensive hobbyist devices to being pricey but accessible consumer and manufacturing machines. And now, Amazon.com will sell 3D printers & supplies online.   New Facebook Data Center Uses All Home-Grown Servers Facebook has opened its new data center in Lulea, Sweden. The data center is a first in two ways: the first in Europe and the first to be equipped with all Facebook-designed, Open Compute servers.

Mobile Enterprise Spotlight

Why Google's Project Loon is Smart Business Google is once again proving that it's much more than a search engine or even a mobile-device company, with Project Loon. The initiative aims to bring "balloon-powered Internet" to isolated areas of the world.   Authorities Want Smartphone 'Kill Switch' To Fight Thefts Law enforcement authorities are calling on the smartphone industry to adopt "kill switch" technologies that would deter theft by squeezing the market for selling stolen devices, which would be worthless if "bricked."   Small Business Gets Boost from Mobile Marketing Aside from the requisite e-commerce tricks, small businesses are turning their attention to the mobile arena to engage social media-savvy customers, as mobile marketing tools offer more channels.

Enterprise Technology Spotlight

New Facebook Data Center Uses All Home-Grown Servers Facebook has opened its new data center in Lulea, Sweden. The data center is a first in two ways: the first in Europe and the first to be equipped with all Facebook-designed, Open Compute servers.   Cisco Telecom Router Ready for Internet Traffic Flood The Carrier Routing System-X unveiled by Cisco for the telecommunications industry is a 400 Gbps per slot system that can be expanded to nearly 1 petabit per second, enough to deal with the coming flood in demand.   HP's IT in a Box Targets SMBs by Using Google Apps Hewlett-Packard is partnering with Google on HP SMB IT in a Box, which it bills as a "one-stop shop" solution for small and medium business customers. The move is likely to ruffle Microsoft's feathers.

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