Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Apple/Mac
Real-time info services with Neustar
Average Rating:
Rate this article:  
Samsung Price Cuts Fuel Android Gain; iOS Loses Share
Samsung Price Cuts Fuel Android Gain; iOS Loses Share

By Jennifer LeClaire
April 1, 2013 12:03PM

    Bookmark and Share
With 51.2 percent of smartphone sales, Android posted 5.8 percent growth compared with the same period last year, according to market research firm Kantar. Meanwhile, iOS remains in second place with 43.5 percent of sales, down for a consecutive period, by 3.5 percent versus last year. Windows continued to make gains, up to 4.1 percent of smartphone sales.
 

Related Topics

Apple
Samsung
Sprint
iOS
Android



Who's winning the market share battle on the U.S. smartphone front? Although not all reports are created equal, Android is consistently on top. But one analyst said that ranking doesn't make much difference in the grand scheme of mobile devices.

According to market research firm Kantar, Android continued to increase its share of smartphones sold over the last year for the three-month period ending in February, with Sprint and Samsung helping fuel that increase.

"Last month we saw that Android's increases were thanks to a large increase in Samsung sales within Sprint," said Kantar Worldpanel ComTech analyst Mary-Ann Parlato. "This month, while the increases for Samsung are less pronounced, we're still seeing an increase in uptake of the brand, which is now impacting on Sprint's overall share in smartphone sales."

iOS Very Close to Android

With 51.2 percent of smartphone sales, Android posted 5.8 percent growth compared with the same period last year. Meanwhile, iOS remains in second place with 43.5 percent of smartphone sales, down for a consecutive period, by 3.5 percent versus last year. Windows continued to make gains, up to 4.1 percent of smartphone sales.

Kantar reports that it was thanks to Samsung's price drop at the back end of 2012 that led various smartphone and feature phone users to upgrade to a Samsung device.

"Of those who changed their phone over the last year to a Samsung smartphone, 19 percent had previously owned a Samsung feature phone, 15 percent owned a HTC smartphone, 14 percent owned an LG feature phone, 10 percent owned a Samsung smartphone and 9 percent owned a BlackBerry," Parlato said. "It's apparent that Samsung is successful at capturing users from across the competitor set and not just gaining from their own loyalists, albeit loyalty towards Samsung has also grown."

What Does It Matter?

We asked Michael Disabato, managing vice president of Network and Telecom at Gartner, for his take on the latest numbers. He sees it this way: Since there is only one iOS manufacturer and many Android manufacturers, he doesn't care who's got market share. When look at market share by device type, he told us, that's where it starts to get interesting.

"iPads are way ahead of anything Android's got and they are blowing Microsoft Surface tablets out of the water," Disabato said. "When it comes to smartphones, you've got five or six major manufacturers competing against Apple. Of course Android is going to have better market share."

Although he's an iPhone user, Disabato said he likes Android and is looking at a Nokia 920 on the Windows Phone side. He called the Nokia 920 a "really cool Windows phone." However, he noted, in order to take the leap from iOS to Windows Phone or Android, he would first need to find apps that match the equivalent functionality of his iPad. Those apps may not exchange data with the iPad and may or may not exchange data with the Mac.

"I am not looking at the device based on what's better technology. I am looking at the device from the top down and what's better for the ecosystem I am running," Disabato said. "And whether or not they want to admit it, that's what consumers are doing. So the market share numbers don't matter."
 

Tell Us What You Think
Comment:

Name:



APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.


 Apple/Mac
1.   Phones Annoy Patent Trial Judge
2.   Apple vs. Samsung: Latest News
3.   Hey Siri, Can You Hear Me Now?
4.   Finding Apple-Samsung Jury Hard
5.   5.5-inch iPhone 6 Rumored


advertisement
Phones Annoy Patent Trial Judge
Disrupting Apple-Samsung proceedings.
Average Rating:
Finding Apple-Samsung Jury Hard
Locals have strong opinions on case.
Average Rating:
Kill Switch Could Save Users $2.6B
Carriers, however, are not impressed.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
IBM Offers Security, Disaster Recovery as SoftLayer Service
New disaster recovery and security services for SoftLayer clients are being added by IBM. Big Blue said the new capabilities will speed cloud adoption by alleviating concern over business continuity.
 
How To Beat the Heartbleed Bug
Heartbleed headlines continue as IT admins scramble for answers no one has. Early reports of stolen personal data, including 900 social insurance numbers in Canada, are starting to trickle in.
 
After Heartbleed, OpenSSL Calls for More Support
The president of the OpenSSL Foundation says more support is needed from companies and governments that use its software so that it can better spot and fix flawed pieces of code such as Heartbleed.
 

Enterprise Hardware Spotlight
Vaio Fit 11A Battery Danger Forces Recall by Sony
Using a Sony Vaio Fit 11A laptop? It's time to send it back to Sony. In fact, Sony is encouraging people to stop using the laptop after several reports of its Panasonic battery overheating.
 
Continued Drop in Global PC Shipments Slows
Worldwide shipments of PCs fell during the first three months of the year, but the global slump in PC demand may be easing, with a considerable slowdown from last year's drops.
 
Google Glass Finds a Home in Medical Education, Practice
Google Glass may find its first markets in verticals in which hands-free access to data is a boon. Medicine is among the most prominent of those, as seen in a number of Glass experiments under way.
 

Mobile Technology Spotlight
Amazon 3D Smartphone Pics Leaked
E-commerce giant Amazon is reportedly set to launch a smartphone after years of development. Photos of the phone, which may feature a unique 3D interface, were leaked by tech pub BGR.
 
Zebra Tech Buys Motorola Enterprise for $3.45B
Weeks after Lenovo bought Motorola Mobility’s assets from Google for $2.91 million, Zebra Technologies is throwing down $3.45 billion for Motorola’s Enterprise business in an all-cash deal.
 
CTIA Caves, Volunteers Kill Switch Plan
After bucking against the concept of a smartphone kill switch, the CTIA just announced the “Smartphone Anti-Theft Voluntary Commitment” to thwart smartphone thefts in the U.S.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.