Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
Microsoft/Windows
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
Nokia
Nokia's Stephen Elop To Head Microsoft Devices Group

By Jennifer LeClaire
February 25, 2014 10:13AM

    Bookmark and Share
Microsoft needs leadership willing to do what it takes to take back the mobile market, and Nokia's Stephen Elop (pictured) is a good candidate to do that, said analyst Rob Enderle. "Now, Microsoft has a new CEO. You put Elop in as the mobile guy and at least you've got folks who understand the cloud and wireless working with each other."
 



Not all the big wireless news is coming out of Mobile World Congress this week. A leaked memo is revealing some of Microsoft's internal mobile plans, including how Nokia's Stephen Elop fits into the big picture.

It all starts with Julie Larson-Green, a former Windows exec, and her internal memo carrying the subject line "ASG Organizational Announcement." ASG stands for Applications and Services Group. Larson-Green, who most recently was head of the company's hardware development division, is now the chief experience officer for ASG, which covers Office, Skype, Bing and other products.

That makes room for Elop to lead the company's Devices and Studios Group (DnS). Elop, who left Microsoft to become CEO of Nokia, is rejoining Microsoft as part of the company's $7.2 billion Nokia acquisition. The Devices and Studios Group covers Surface, Xbox and other hardware products.

Elop's 'Great Hands'

"I'll remain in role leading the DnS organization in the interim until the Nokia deal closes and Stephen Elop makes his transition to Microsoft. We've been meeting regularly throughout and are making a lot of progress, ensuring our teams are ready for the Day 1 close and beyond," Larson-Green wrote in the memo.

"You are all in great hands with Stephen and already we've shared a lot with him and his LT from Nokia regarding all of the fantastic people, teams and products in DnS. I also know many of you are looking forward to welcoming the Nokia team and working more closely with them."

Larson-Green then shared a favorite Chinese proverb: "To get through the hardest journey we need take only one step at a time, but we must keep on stepping." Finally, she encouraged the crew to stay focused on the journey and opportunities ahead.

A New Mobile Era?

We caught up with Rob Enderle, principal analyst at the Enderle Group, to get his take on the shuffle. He told us Elop is a "devices guy" so it makes sense to put him in that role. But considering Nokia was largely tanking before the acquisition, is Elop really the best guy for the job?

"I think when Elop went into Nokia the plan was to sell to Microsoft. Nokia was a train wreck when he got there. It wasn't like he was the guy that made all the wrong moves," Enderle said. "I think with the proper leadership at Microsoft Elop can make a difference."

As Enderle sees it, Microsoft didn't devote adequate resources to its mobile efforts and kept changing its strategy. Microsoft needs leadership that is willing to do what it takes to take back the mobile market.

"Now, Microsoft has a new CEO. You put Elop in as the mobile guy and at least you've got folks who understand the cloud and wireless working with each other in a simplified organization," Enderle said.

"At least from a structural standpoint, it looks like Microsoft may have addressed the problem. They made a big splash this week in Barcelona," he said. "They have a lot of device wins but that still has to equate to volume. I think they are in better shape than they were. We'll have to let this play out. It's a whole new executive team, so it's too early to say if it's going to work yet."
 

Tell Us What You Think
Comment:

Name:





 Microsoft/Windows
1.   Win Phone 8.1 Update Already on Way
2.   Yammer Moved to Office 365
3.   Can One Size Windows OS Fit All?
4.   Microsoft CEO Sees 'Bold' Plan Ahead
5.   Future of Laid-Off MS Employees


advertisement
Microsoft CEO Sees 'Bold' Plan Ahead
With unified Windows for all platforms.
Average Rating:
Design Central to Microsoft Future
New ethos a break from functional past.
Average Rating:
Bing Lets Europeans Be 'Forgotten'
Following in Google's footsteps.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 

Mobile Technology Spotlight
T-Mobile Calls 'BS' on AT&T's New Promotion
While Verizon Wireless is moving to throttle bandwidth hogs, a scrappy T-Mobile is taking on the giants with a limited-time promotion it hopes will drive up the churn rates of its wireless rivals.
 
Microsoft Update to Windows Phone 8.1 Already Coming
An update to Windows Phone 8.1 is on the way just weeks after the release of the product itself. Microsoft has begun detailing some of the update features to phone manufacturers.
 
Stanford Researchers Report Battery Breakthrough
Stanford researchers have found a way to use lithium in a battery's anode, a breakthrough that could triple capacity and has been described as the "holy grail of battery science."
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.