Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Mobile Tech
Tame your scariest paperwork. Find Out How
Average Rating:
Rate this article:  
Apple iOS Closes Gap on Android Market Share
Apple iOS Closes Gap on Android Market Share

By Jennifer LeClaire
July 8, 2013 11:16AM

    Bookmark and Share
We asked Michael Disabato, managing vice president of network and telecom at Gartner, for his views on the shifting market shares between Apple's iOS and Google's Android. He told us these types of reports only tell part of the story. Android has many more devices on the market. Apple iOS is still "killing it" in the U.S.
 

Related Topics

iOS
Smartphone
Android
Sales
iPhone



For all the headlines about Android dominating iOS, Apple is flexing its mobile operating system muscle. A new report from Kantar Worldpanel ComTech reveals that iOS is gaining ground on Android thanks, in part, to T-Mobile.

While smartphone sales overall have remained relatively stable in the three months ending May 2013 compared to the year-ago period, Kantar reports iOS has gained 3.5 percent of market share. Meanwhile, Android's market share remains unchanged this year.

According to Kantar, Android still leads smartphone sales and boasts a market dominating 52 percent of the market. But iOS is closing the gap with 41.9 percent of sales. The next closest competitor is Windows Phone, which is in third place with 4.6 percent of the sales. But Windows also gained nearly a whole percentage point year-over-year.

T-Mobile Playing Catch Up

"The highly anticipated release of the iPhone on T-Mobile has benefited iOS in the latest three-month period, though it has not yet impacted T-Mobile's share in the market," said Dominic Sunnebo, Kantar Worldpanel ComTech global consumer insight director.

Indeed, the firm reports little movement within the carriers. Verizon is still leading smartphone sales at 34.6 percent. AT&T is second with 29 percent. Sprint is third with 12.7 percent. T-Mobile remains in fourth place with 10.1 percent, which is of down 3.4 percent year-over-year.

But T-Mobile's fortunes could soon shift with the iPhone in its camp and the Metro PCS acquisition. For the three months ending May 2013, the iPhone 5 was the best-selling smartphone at T-Mobile, despite the fact that it came out in the middle of the sales period in April. And iPhone sales accounted for 31 percent of T-Mobile's smartphone sales over this period. While this is lower than AT&T and Verizon, which accounted for 60.5 percent and 43.8 percent, respectively.

T-Mobile's Winning Streak

"iOS' strength on T-Mobile appears to be the ability to attract first time smartphone buyers, upgrading from a feature phone. Of T-Mobile consumers who bought an iOS device since it launched on the carrier, 53 percent had previously owned a feature phone, well above the market average of 45 percent of iOS owners who previously owned a feature phone," said Sunnebo. "Furthermore, of T-Mobile customers planning to change device within the coming year, 28 percent plan to upgrade to an iPhone for their next device."

We asked Michael Disabato, managing vice president of network and telecom at Gartner, for his views on the shifting market shares. He told us these types of reports only tell part of the story. Android has many more devices on the market. Apple iOS is still "killing it" in the U.S.

"Until recently, I had four places where you can buy an iPhone. I hate Verizon. I am worried about Sprint going out of business and AT&T stinks. Now all of the sudden I can go get a GSM phone from T-Mobile, which is what I want in the first place," Disabato said.

"And T-Mobile has better service plans and a better network than AT&T. And what's best phone they've got on sale right now? It's the iPhone, not an Android. So consumers are buying it. Some AT&T customers moving over to T-Mobile and buying more iPhones."
 

Tell Us What You Think
Comment:

Name:





 Mobile Tech
1.   Android 'Fake ID' Puts Millions at Risk
2.   FTC Wants Fix for Mobile Cramming
3.   Facebook To Force Use of Messenger
4.   BlackBerry Acquires Secusmart
5.   T-Mobile Calls 'BS' on AT&T Promo


advertisement
Android 'Fake ID' Puts Millions at Risk
Users: stick to apps from Google Play.
Average Rating:
FTC Wants Fix for Mobile Cramming
Overcharges are 'the perfect scam'.
Average Rating:
BlackBerry Acquires Secusmart
German security firm offers street cred.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Canadian Government Charges China With Cyberattack
The government of Canada is not happy with China. Canadian officials have accused "a highly sophisticated Chinese state-sponsored actor" of launching a cyberattack on its National Research Council.
 
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 

Enterprise Hardware Spotlight
Apple Updates MacBook Pros, Cuts Prices Up to $100
The popular MacBook Pro laptop line just got an update and a price cut of as much as $100. The MacBook Pro with Retina display now includes faster processors and double the memory.
 
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 

Mobile Technology Spotlight
Android 'Fake ID' Puts Millions of Users at Risk
Having this fake ID is nothing to brag about, even if you are a minor. The “Fake ID” Android flaw drops malware into smartphone apps. It can steal credit card data and even take over your device.
 
FTC Wants Fix for 'Perfect Scam' of Mobile Cramming
The U.S. Federal Trade Commission has issued new guidelines to curb “mobile cramming,” a troublesome practice that adds unauthorized third-party charges to mobile phone bills.
 
Facebook: You Will Use Messenger, and You Will Like It
Starting this week, Facebook users with Android and iOS phones will be forced to use the separate Messenger app to send Facebook messages. Pending messages will still be visible in the main app.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.