News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED
Let an ISACA® certification elevate your career.
Register today and save
You are here: Home / Tech Trends / GE Boosts Quirky App Partnership
DDoS Protection Powered By Verisign
GE Expands Partnership with Community Inventor Quirky
GE Expands Partnership with Community Inventor Quirky
By Barry Levine / NewsFactor Network Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
NOVEMBER
14
2013


GE is getting quirkier. On Wednesday, the technology and media giant announced that it is expanding its partnership with New York City-based startup Quirky to co-develop and launch 30 new connected, app-enabled home products over the next five years.

Launched in 2009, Quirky accepts product ideas from the public, utilizing a global community of over 600,000 inventors, and lets the public vote on other people’s ideas. An in-house design and engineering team works on turning the ideas into products, and then revenue is shared with the idea creator. Products developed through Quirky are available through Home Depot, Best Buy, Bed Bath & Beyond, Target and Amazon.

Quirky also has a platform, WINK, which utilizes a mobile app so that consumers can communicate with connected devices. The new GE/Quirky partnership will co-brand connected home products, expanding on a previously existing partnership that released four new products earlier this month.

Minority Equity Stake

In addition, GE is taking a minority equity stake in Quirky for $30 million plus in-kind services, as part of a Series D financing round that also includes investors Andreessen Horowitz, Norwest Venture Partners and Kleiner Perkins Caufield & Byers. The connected devices field, which is projected to become a $25 billion market, is a key driver here for GE, which will not only support the WINK platform but will develop some premium countertop appliances based on Quirky ideas.

Quirky founder and CEO Ben Kaufman said in a statement that, in six months of working together, the two companies “have created a $45 million connected consumer business.” The ultimate vision, Kaufman said, is “to make the WINK platform the consumer standard adopted by all manufacturers of connected home products.”

WINK-enabled products can be controlled by the Android or iOS app, and both companies said the platform will be open to any manufacturer of connected devices. App-enabled connected devices for the home have been enabled for home monitoring, home health, security, appliances and lighting.

The first four WINK-enabled products already released are Nimbus, Egg Minder, Pivot Power Genius and Spotter, all of which are now on sale at Home Depot and Best Buy, as well as on Quirky’s web site.

Egg Tray, Power Strip

Egg Minder is an egg tray that communicates with your app and lets you know how many eggs you have and when they’re going bad. Pivot Power Genius is a power strip that bends to fit every sized plug and adapter without letting any outlets go unused, and two outlets can be controlled from a mobile device for making sure devices are turned on or off.

Nimbus provides a personalized, four-dial dashboard that can be personalized from a mobile device to display traffic, email, weather or other data sources, and Spotter allows motion, sound, light, temperature and humidity to be monitored remotely from a mobile device.

GE SVP and chief marketing officer Beth Comstock told news media that her company has been “impressed by how Quirky opens and speeds invention and making,” and added that the partnership is “opening up our brand to more ideas and new audiences.”

Another GE/Quirky project: the Inspiration Platform. Coming in May of next year, it is designed “to return patents to their intended purpose,” according to the companies. It will make selected, searchable patents -- beginning with some seeded by GE -- available to be licensed by the Quirky inventor community for the development of new products.

Read more on: App, Mobile Device, Security, Android
Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY BE OF INTEREST
Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.
MORE IN TECH TRENDS
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Who Is the Hacker Group Lizard Squad?
Are they dangerous or just obnoxious? That’s what many are wondering about the hacker group Lizard Squad, which tweeted out a bomb threat that grounded a flight with a Sony exec aboard.
 
Are Government Spies Tipping Off Tor?
Less than a month ago, tech news headlines heralded a Tor Project breach. Now, some are saying that government spies are sharing information with Tor to help it prevent future breaches.
 
Backoff Malware Hits 1,000+ Businesses, Likely More
More than 1,000 businesses across the U.S. might have been affected by Backoff, a new kind of point-of-sale (PoS) malware, according to the Department of Homeland Security.
 

Enterprise Hardware Spotlight
Apple Set To Release Largest iPad Ever
Tech giant Apple seems to have adopted the mantra “go big or go home.” The company is planning to introduce its largest iPad ever: a 12.9-inch behemoth that will dwarf its largest existing models.
 
Alert: HP Recalls 5 Million Notebook AC Power Cords
HP is recalling about 5.6 million notebook computer AC power cords in the U.S. and another 446,700 in Canada because of possible overheating, which can pose a fire and burn hazard.
 
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 

Mobile Technology Spotlight
Apple Set To Release Largest iPad Ever
Tech giant Apple seems to have adopted the mantra “go big or go home.” The company is planning to introduce its largest iPad ever: a 12.9-inch behemoth that will dwarf its largest existing models.
 
Verizon Hops on the Voice-Over-LTE Bandwagon
Wireless provider Verizon is gearing up for a nationwide launch of its Voice-over-LTE service over the next several weeks, promising clearer and crisper phone calls and a Skype-like video service.
 
Smartphone 'Kill Switch' Law in California; Will Other States Follow?
California’s new law -- signed by Gov. Jerry Brown on Monday -- aimed at deterring cellphone theft could mean most mobile phones sold in the U.S. will soon include similar “kill-switch” tech.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.