HOME     MENU     SEARCH     NEWSLETTER    
NEWS & INFORMATION FOR TECHNOLOGY PURCHASERS. UPDATED 14 MINUTES AGO.
You are here: Home / Microsoft/Windows / Microsoft's Plan for the Surface Pro
Build Apps 5x Faster
For Half the Cost Enterprise Cloud Computing
On Force.com
Microsoft Positions Surface Pro as an Ultrabook That's a Tablet
Microsoft Positions Surface Pro as an Ultrabook That's a Tablet
By Barry Levine / NewsFactor Network Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus
PUBLISHED:
DECEMBER
04
2012



(Page 2 of 2)

The RT uses the ARM-based quad-core Nvidia Tegra 3, which was designed specifically for battery-powered mobile devices -- but the RT tablet's popularity may be limited, especially for businesses, because it only runs applications specifically designed for RT, of which there are currently relatively few. The Surface RT is priced $200 to $400 less than the Surface Pro.

Price Drop?

One of the key selling points of Ultrabooks has been their long battery life, often estimated at six to eight hours, and up to 10 in some cases.

Battery life aside, Microsoft is clearly positioning the Surface Pro as a kind of touchscreen Ultrabook with optional keyboard cover. It could also be compared to the hybrid tablet/laptops with Windows 8 that have emerged in the last few months, but with more emphasis on the tablet side. The Lenovo Yoga hybrid, for instance, runs about $1100.

Rob Enderle of the Enderle Group noted that the pricing for the Surface Pro is comparable to other Windows 8 tablets, and is somewhat less than an equivalent Ultrabook. However, he pointed out, tablets are often "bring your own devices" in businesses, and the current price point may well cause BYOD-ers some amount of hesitation.

But Enderle predicted that, as manufacturing capacity increases for this product, prices "will probably drop sometime next year," which could increase the Surface Pro's appeal to businesses.

< Previous Page  1  2

Tell Us What You Think
Comment:

Name:

Like Us on FacebookFollow Us on Twitter
TOP STORIES NOW
MAY INTEREST YOU
Salesforce.com is the market and technology leader in Software-as-a-Service. Its award-winning CRM solution helps 82,400 customers worldwide manage and share business information over the Internet. Experience CRM success. Click here for a FREE 30-day trial.
MORE IN MICROSOFT/WINDOWS
Product Information and Resources for Technology You Can Use To Boost Your Business

NETWORK SECURITY SPOTLIGHT
Sony is no stranger to breaches. Sony’s PlayStation Network was hacked in 2011 and attackers obtained 77 million user accounts. The latest attack comes against Sony Pictures Entertainment.

ENTERPRISE HARDWARE SPOTLIGHT
Doctor Who had K-9, the robot dog that accompanied him on adventures through space. Now, Mountain View has K5, a 5-foot-tall, 300-pound robot security guard patrolling in the Bay Area.

MOBILE TECHNOLOGY SPOTLIGHT
Beleaguered handset maker BlackBerry is targeting iPhone users with an offer the company hopes they can’t refuse -- $550 to leave Apple and switch to the new BlackBerry Passport.

© Copyright 2014 NewsFactor Network, Inc. All rights reserved. Member of Accuserve Ad Network.