Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Druva inSync Free Trial
Druva inSync with DLP,
analytics & secure file sharing.

druva.com/inSync-Trial
Cloud Computing
Gartner's #1 for endpoint backup
Average Rating:
Rate this article:  
Salesforce.com Launches $1 Million Hackathon

Salesforce.com Launches $1 Million Hackathon
By Jennifer LeClaire

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

What is most significant about how Salesforce is approaching its $1 million hackathon is that it is clearly making a play for the mobile app space, and sees a tremendous upside in it that far outstrips the cost of the event, the prize, or the Developer Zone it will set up at its Dreamforce conference, said security expert Kevin O'Brien.
 


Hackathons are making headlines these days but one cloud provider’s contest is coming with the largest single hackathon bounty ever. Salesforce.com is turning heads with a $1 million #salesforcehack during its Dreamforce event.

Here’s the deal: Developers will create the next killer mobile app on the Salesforce Platform for a chance to win a cool $1 million.

Salesforce has noticed a trend: with social networks rising -- and with the simultaneous proliferation of mobile devices -- developers are looking to capitalize on the potentially lucrative technology shift to create a new class of enterprise apps.

How Serious is Salesforce?

“We’re in the midst of a mobile app renaissance,” said Adam Seligman, vice president of Salesforce Platform developer and partner marketing. “Developers are reinventing how business works, and how companies connect with their customers. With the Salesforce Platform, they have the proven mobile, social and cloud services to create exponentially more productive apps for the enterprise.”

Developers have to be on site at Dreamforce to participate in the hackathon, so Salesforce is offering a $99 Hacker Pass that will give them access to a Developer Zone, as well as the main Dreamforce keynote. The deadline is Nov. 19. The winner will be announced at Dreamforce, Thursday, Nov. 21.

We caught up with Kevin O'Brien, Enterprise Solution Architect at information security firm CloudLock, to get his thoughts on the hackathon. He told us three key points are embedded in the announcement: Salesforce is serious about courting developers; the company wants mobile to be a key part of that; and the CRM provider is willing to work with development environments that are most relevant today -- such as Heroku, ExactTarget and Fuel -- in order to get there.

Attracting Force Multipliers

“The focus on mobility especially is a strong indicator of how the ‘social enterprise’ message of 2012 has evolved, as well as a clue to where and how Salesforce will be connecting end users with their data,” O’Brien said. “What is most significant about how Salesforce is approaching this hackathon is that it exists at this scale: they are clearly making a play for the app space, and see a tremendous upside in it that far outstrips the cost of the event, prize, or Developer Zone.”

As he sees it, cloud platforms generally succeed or fail not only because of the infrastructure services they offer, but also because of how well or poorly they are adopted by vendors and developers. That’s because vendors and developers serve as force multipliers for organizations looking to adopt them.

“Broadly speaking, Salesforce is clearly moving beyond CRM, and even beyond being a sales and marketing tool, into a space in which they are creating a true platform for business enablement in the cloud,” he said. “The model -- arguably one they started -- is a proven one. Google Apps, Microsoft, Box, and a number of other vendors have tread this path before.”

Meanwhile, Salesforce is moving beyond Do.com. The company is shuttering its task-management cloud service on Jan. 31, 2014. Without further explanation, Salesforce said it is working on an export tool so users can save their data for use with another project management service.
 

Tell Us What You Think
Comment:

Name:



Get Powerful App Acceleration with Cisco. In a world where time is money, you need to accelerate the speed at which data moves through your data center. Cisco UCS Invicta delivers powerful, easy-to-manage application acceleration for data-intensive workloads. So you can make decisions faster and outpace the competition. Learn More.


 Cloud Computing
1.   VMware Buys CloudVolumes' V-Apps
2.   Concerto 2200: Dedupe, Compression
3.   Office 365 Tailored for Attorneys
4.   Apple Opens China iCloud Data Center
5.   Samsung Buys SmartThings


advertisement
Concerto 2200: Dedupe, Compression
Firms save money by saving space.
Average Rating:
Samsung Buys SmartThings
To allow people, appliances to interact.
Average Rating:
Cisco Axes 6,000 Employees
Company is facing declining profits.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
UPS Stores in 24 States Hit by Data Breach
Big Brown has been breached. UPS said that about 105,000 customer transactions at 51 of its UPS Store locations in 24 states could have been compromised between January and August.
 
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 

Enterprise Hardware Spotlight
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 
Three New Lenovo PCs Aimed at Business Users
Businesses everywhere want computing solutions that do more for less money, and Lenovo has unveiled three new desktop PCs that offer solid computing at a budget-minded price.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 

Mobile Technology Spotlight
Google Glass Adds Voice Access to Phone Contacts
The latest update to Google Glass will let users access their top 20 phone contacts with voice commands alone. A user can then choose a phone call, Google hangouts, e-mail or text messaging.
 
Samsung, B&N Target Amazon with Nook Tablet
They've seen the enemy and it is Amazon. So Samsung and Barnes & Noble are teaming up to combat their common foe with a 7-inch tablet that blends Samsung’s tech, Nook’s content and e-reader platform.
 
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.