News & Information for Technology Purchasers NewsFactor Sites:     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Let an ISACA® certification
elevate your career.

Register today and save
Chips & Processors
Next Generation Data Center Is Here!
Average Rating:
Rate this article:  
AMD, BlueStacks Offer Player, Marketplace for Android Apps for PCs
AMD, BlueStacks Offer Player, Marketplace for Android Apps for PCs

By Barry Levine
September 27, 2012 11:16AM

    Bookmark and Share
AMD points out that there are "many challenges with running apps that were originally designed for [Android] phones or tablets on a PC," such as display on a larger screen with higher resolution. To deal with the challenges, AMD-backed BlueStacks has designed the BlueStacks AppZone Player specifically for AMD Radeon graphics.

Thousands of Android apps optimized for AMD-based Windows 8 machines. That's the idea behind an AMD AppZone Player and an AppZone marketplace announced Thursday by Advanced Micro Devices and BlueStacks.

The player is designed to run the many Android apps designed for smartphones and tablets on a Windows 8 tablet, notebook, all-in-one or desktop PC. A month before the Windows 8 launch, best estimates are that there are only 2000 applications designed for that new Microsoft platform.

Cloud Connect

In the announcement Thursday on its corporate blog, AMD noted that many consumers have an Android phone and a Windows PC, and either prefer to use the Android app on both devices, or find that there is no equivalent for the PC.

The player also allows syncing apps and SMS messages between BlueStacks' Cloud Connect service and an Android device, which, AMD said in a statement, turns a Windows-based PC into "an extension of an Android mobile device and vice versa."

The beta version of BlueStacks' Android App Player was first unveiled in March, and it allowed Android apps to run in a window or full screen on Windows XP, Vista, or Windows 7 machines. A Mac version was released in June. Intel-based Windows 8 PCs and tablets have taken most of the press attention for that platform thus far, so having a larger universe of applications could stimulate interest in AMD-based Windows 8 machines.

AMD points out that there are "many challenges with running apps that were originally designed for phones or tablets on a PC," such as display on a larger screen with higher resolution.

'Rabbit Holes'?

To deal with the challenges, AMD-backed BlueStacks has designed the Player specifically for AMD Radeon graphics and, in particular, for the OpenGL drivers found in AMD's APU and GPU chips.

BlueStacks CEO Rosen Sharma told news media that, with the Player and Cloud Connect, "app developers can rest assured their Android apps will run directly on Windows without any code changes," and consumers can "enjoy their favorite mobile apps on the larger, more immersive screen of their PC." The companies said they were working with several OEMs to pre-load the AppZone Player on AMD-based devices.

Avi Greengart, an analyst with industry research firm Current Analysis, said that, even though thousands of Android apps will immediately become available for Windows 8 machines through this player, it's not likely "to affect the platform one way or another."

But, he said, there's always the possibility that the the AMD-optimized AppPlayer could actually send Windows 8 buyers down more "rabbit holes" of confusion. First, he noted, buyers will have to understand that Windows RT for ARM-based devices and Windows 8 differ, with RT not being backward compatible while 8 is. Then, with this AppPlayer, one would need to understand that it's intended for AMD-based Windows 8 devices.

Tell Us What You Think


APC has an established a reputation for solid products that virtually pay for themselves upon installation. Who has time to spend worrying about system downtime? APC makes it easy for you to focus on business growth instead of business downtime with reliable data center systems and IT solutions. Learn more here.

 Chips & Processors
1.   China To Call Qualcomm a Monopoly
2.   IBM Earmarks $3B for Next-Gen Chips
3.   Intel Heralds New Xeon Server Chip
4.   Intel Aims To Eliminate All PC Cables
5.   Intel Clocks 4 GHz in New Core i7

China To Call Qualcomm a Monopoly
Cracking down on foreign companies.
Average Rating:
IBM Earmarks $3B for Next-Gen Chips
R&D plan targets cloud and Big Data.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Canadian Government Charges China With Cyberattack
The government of Canada is not happy with China. Canadian officials have accused "a highly sophisticated Chinese state-sponsored actor" of launching a cyberattack on its National Research Council.
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.

Enterprise Hardware Spotlight
Apple Updates MacBook Pros, Cuts Prices Up to $100
The popular MacBook Pro laptop line just got an update and a price cut of as much as $100. The MacBook Pro with Retina display now includes faster processors and double the memory.
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.

Mobile Technology Spotlight
Android 'Fake ID' Puts Millions of Users at Risk
Having this fake ID is nothing to brag about, even if you are a minor. The “Fake ID” Android flaw drops malware into smartphone apps. It can steal credit card data and even take over your device.
FTC Wants Fix for 'Perfect Scam' of Mobile Cramming
The U.S. Federal Trade Commission has issued new guidelines to curb “mobile cramming,” a troublesome practice that adds unauthorized third-party charges to mobile phone bills.
Facebook: You Will Use Messenger, and You Will Like It
Starting this week, Facebook users with Android and iOS phones will be forced to use the separate Messenger app to send Facebook messages. Pending messages will still be visible in the main app.

NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.