Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
GPS & Maps
Gartner's #1 for endpoint backup
Average Rating:
Rate this article:  
Apple and Chevy To Take Siri on the Road

Apple and Chevy To Take Siri on the Road
By Adam Dickter

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

A steering wheel-based voice activation begins and ends sessions with Siri in Eyes Free mode, taking the place of the button on front of the iPhone. Drivers will be able to place voice-activated, hands-free calls to contacts on their iPhone; play any song in their iTunes library. They can also send text messages, access the Calendar and add appointments.
 

Related Topics

Apple
iPhone
iPod
MyLink


Apple and General Motors are taking the Siri personal voice assistant to a new kind of mobile device. The automobile. The clever and charming app that tells jokes to John Malkovitch and helps Zooey Deschanel arrange her schedule (at least on Apple's commercials) will early next year be integrated into the in-dash MyLink "infotainment" system of the Chevrolet Spark (1 LT and 2 LT) and Sonic LTZ and RS.

Chevrolet officials made the announcement Tuesday at the Los Angeles International Auto Show. Drivers with an iPhone running iOS 6 can connect via Bluetooth to access hands-free options with minimal distraction.

She'll Choose Her Answers

In fact, the iPhone's screen won't even light up as a result of the voice commands, even when Siri is answering simple questions that do not require graphics, as maps do. Like a responsible assistant, however, Siri won't display Web pages or provide graphics while in Eyes Free mode.

A steering wheel-based voice activation begins and ends sessions with Siri in Eyes Free mode, taking the place of the button on front of the iPhone. Drivers will be able to place voice-activated, hands-free calls to contacts on their iPhone; play any song in their iTunes library or switch between AM/FM or satellite radio to iPod mode. They can also compose and send text messages, access the Calendar and add appointments.

"It says a lot about our commitment to small-car customers that Chevrolet has announced that Siri Eyes Free capability will be available in the Spark and Sonic well before the luxury brands," said Cristi Landy, Chevrolet marketing director for small cars in a statement. "Safe, easy, reliable and portable connectivity is a top priority for our customers, and Siri complements MyLink's existing capabilities to help deliver an incredible driving experience."

A Foot in the Door

Neil Shah, the senior wireless device analyst at Strategy Analytics, said the agreement sets the stage for Apple to further the Siri brand as motorists -- and their passengers -- seek more device integration and access to their media while on the road.

"This gives the 'foot in the door' for Apple to control the front-seat section in a car," Shah told us. "It gives Apple's "Siri" sub-brand an additional "stickiness" factor and space in consumer's and automotive OEM mind share.

"This could very well have a ripple effect for Apple, and many other automotive OEMs will also not want to lose out on such opportunity of associating their vehicle brand with the premium Apple brand, boosting their overall brand value. Apple iOS already is being used and has a great potential in the rear seating of a car."

Shah added that Google's Android platform is also strongly positioned to expand into automotive with its voice solutions, and at a lower cost since it uses open API's.

"Google's offering thus might find their way into mid- to high-tier automotive segments compared to Apple's and auto OEM's own voice solutions, which will be prevalent in more of premium-car models."
 

Tell Us What You Think
Comment:

Name:

Kazzam:

Posted: 2012-11-28 @ 8:26pm PT
"The clever and charming app that tells jokes"

Ha! Now that's the REAL joke. Siri is awful. Doesn't work as advertised. And basically doesn't work at all, for that matter. Most people I know disable Siri from their iPhones immediately.

Adding Siri to cars would be a disaster waiting to happen.



Get Powerful App Acceleration with Cisco. In a world where time is money, you need to accelerate the speed at which data moves through your data center. Cisco UCS Invicta delivers powerful, easy-to-manage application acceleration for data-intensive workloads. So you can make decisions faster and outpace the competition. Learn More.


 GPS & Maps
1.   'Scuba Diving' from Your Computer
2.   Google Starts Street View in Greece
3.   Street View Exposes CAPTCHAs
4.   Working To Secure Payments Abroad


advertisement
'Scuba Diving' from Your Computer
Panoramic undersea images online.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Chinese Hackers Nab Info on Millions of U.S. Patients
A group of Chinese hackers has stolen the personal information, including names and Social Security numbers, of about 4.5 million patients at hospitals operated by Community Health Systems.
 

Enterprise Hardware Spotlight
Three New Lenovo PCs Aimed at Business Users
Businesses everywhere want computing solutions that do more for less money, and Lenovo has unveiled three new desktop PCs that offer solid computing at a budget-minded price.
 
Aruba Networks Handles Black Hat with Aplomb
It's not an easy job. Aruba Networks' task throughout the Black Hat USA conference in Las Vegas this month was to ensure thousands of attendees could connect without malicious attacks.
 
Compression, Deduplication Come to Violin Concerto 2200
Violin Memory has announced that data deduplication and compression capabilities are now available on its Concerto 2200 solution. Typically, users will experience deduplication rates between 6:1 and 10:1.
 

Mobile Technology Spotlight
Apple Stock Soars Ahead of iPhone 6 Launch
The imminent release of the iPhone 6 -- and maybe even an iWatch -- has sent Apple's stock soaring to new heights. Considering what else the firm could have up its sleeve -- the stratosphere may be the limit.
 
HTC Debuts Windows Phone Version of One M8 Smartphone
HTC is bringing the Windows Phone mobile OS to its flagship One M8 device -- the first time any mainstream flagship smartphone has been offered with a choice of operating systems.
 
Verizon Earns Top Rating in Mobile Network Comparison
A new report says Verizon Wireless was the top-performing U.S. cellphone service provider in the first half of 2014, on a nationwide and state-by-state basis, as well as in metro areas.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.