Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Please click for more information, or scroll down to pass the ad, or Close Ad.
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Vblock™ Systems:
Advanced converged infrastructure
increases productivity & lowers costs.

www.vce.com
Digital Life
Real-time info services with Neustar
Average Rating:
Rate this article:  
Giving Daily-Deal Sites a Second Chance
Giving Daily-Deal Sites a Second Chance

By Joseph Pisani
February 10, 2014 9:31AM

    Bookmark and Share
In an attempt to lure back weary customers, Groupon, LivingSocial and Google Offers are going beyond the prepaid deals and vouchers the daily deals sites began with and are now selling items such as TVs and iPhone chargers or offering free coupons from local and national retailers. The offerings are diverse enough that they might rate a look.
 



I gave up on daily-deal sites about a year ago. The last straw was a $45 pizza-making class I bought, but didn't show up for. Before that, there was a long list of deals I never used, including a $149 wine-tasting tour, a $20 monthly gym pass and a $50 boot camp class. Paying in advance for a deal doesn't work for my busy lifestyle.

Daily-deal sites, known for blasting email offers for limited-time discounts at restaurants, spas and gyms, were one of the hottest things on the Internet in 2011. But as more and more Web sites entered the market, people grew immune to their clogged inboxes and stopped buying as many daily deals.

But the sites have recently changed their businesses to lure back customers. Groupon, LivingSocial and Google Offers are going beyond the prepaid deals and vouchers they began with and are now selling items such as TVs and iPhone chargers or offering free coupons from local and national retailers.

The changes have gotten my attention. I've found myself downloading the apps again and scrolling through my email's spam folder to see what kind of deals I may be missing. I've managed to save a few bucks at Toys R Us and a local grocery store.

The offerings are diverse enough that they might rate a look even if you long ago unsubscribed from the email lists. Here's a look at how daily-deal sites have changed:

GROUPON

The company started the deal-of-the-day craze when the site was launched in 2008. It still sells pre-paid deals, but it wants to be a one-stop destination for bargain hunters. Its Groupon Goods business sells everything from perfumes to toothbrushes to TVs at a discounted price. Groupon Goods are available on the Groupon app and at Groupon.com/goods.

Another service, Groupon Reserve, lets users reserve a table at a restaurant for free and offers up to 40 percent off the total bill. No vouchers or printouts are required. The server will know to apply the discount. Groupon Reserve, which you can find on Groupon's app and at Groupon.com/reserve, is currently available in 10 big cities, including New York, Chicago, Boston, Denver and San Francisco.

The company also offers over 26,000 free online coupons on its site. Recent discounts include Old Navy, Macy's and GameStop. You can find the coupons at Groupon.com/coupons.

LIVINGSOCIAL

Like Groupon, LivingSocial has started selling goods and offering free coupons. Recent items up for sale include magazine subscriptions, mattresses and jewelry.

The difference between LivingSocial and Groupon is that when you buy something on LivingSocial you are given a code to redeem the item from another merchant's Web site. I bought a $6 iPhone charger this way, which saved me about $20. Groupon's items don't require a code.

LivingSocial sells goods through its app and its Web site. The company has over 20,000 free online coupons for retailers, including ones from Best Buy, Express and Guess, at LivingSocial.com/coupons.

GOOGLE OFFERS

Last year, Google Offers stopped selling prepaid vouchers altogether. It now only offers free coupons for restaurants, gyms and clothing stores. I once found a $5 coupon for $30 worth of groceries and a nearby Fairway supermarket. I've also used a 15 percent-off coupon from Google Offers at Toys R Us.

Recent discounts include ones from Jamba Juice in New York and Dunkin' Donuts in Chicago. The coupons can be found at Google.com/Offers, on the Google Offers smartphone app or on Google Inc.'s other products, including Google Maps.
 


© 2014 Associated Press/AP Online under contract with NewsEdge. All rights reserved.
 

Tell Us What You Think
Comment:

Name:



Neustar, Inc. (NYSE: NSR) is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, information services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies in location, identification, and evaluation to help its customers promote and protect their businesses. More information is available at www.neustar.biz.


 Digital Life
1.   Cortana Fills Windows Phone Gap
2.   Galaxy S5 Phone: Less Can Be More
3.   Beware: Facebook Shares Your Locale
4.   Easter Egg! Microsoft's Clippy Is Back
5.   Poll: A Mix of Feelings on Future Tech


advertisement
BlackBerry Drops T-Mobile After Spat
Moving on to other carriers after snub.
Average Rating:
Cortana Fills Windows Phone Gap
Siri-like virtual assistant has promise.
Average Rating:
Galaxy S5 Phone: Less Can Be More
Most formidable iPhone competitor yet.
Average Rating:


advertisement
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Heartbleed Could Cost Millions, Could Have Been Prevented
Early estimates of Heartbleed’s cost to enterprises are running in the millions. The reason: revoking all the SSL certificates the bug exposed will come at a very hefty price. Some say it all could have been avoided.
 
Michaels Says Nearly 3M Credit, Debit Cards Breached
Arts and crafts retail giant Michaels Stores has confirmed that a data breach at its POS terminals from May 2013 to Jan. 2014 may have exposed nearly 3 million customer credit and debit cards.
 
Google's Street View Software Unravels CAPTCHAs
The latest software Google uses for its Street View cars to read street numbers in images for Google Maps works so well that it also solves CAPTCHAs, those puzzles designed to defeat bots.
 

Enterprise Hardware Spotlight
Vaio Fit 11A Battery Danger Forces Recall by Sony
Using a Sony Vaio Fit 11A laptop? It's time to send it back to Sony. In fact, Sony is encouraging people to stop using the laptop after several reports of its Panasonic battery overheating.
 
Continued Drop in Global PC Shipments Slows
Worldwide shipments of PCs fell during the first three months of the year, but the global slump in PC demand may be easing, with a considerable slowdown from last year's drops.
 
Google Glass Finds a Home in Medical Education, Practice
The innovative headpiece may find its niche in markets where hands-free access to data can be a big advantage. Glass experiments for doctors are already under way, with some promising results.
 

Mobile Technology Spotlight
Review: Siri-Like Cortana Fills Windows Phone Gap
With the new Cortana virtual assistant, Windows catches up with Apple's iOS and Google's Android in a major way, taking some of the best parts of Apple's and Google's virtual assistants, with new tools too.
 
With Galaxy S5, Samsung Proves Less Can Be More
Samsung has produced the most formidable rival yet to the iPhone 5s: the Galaxy S5. The device is the fifth edition of the company's successful line of Galaxy S smartphones, and shows less can be more.
 
Facebook Rolls Out Potentially Intrusive Location-Sharing
Looking for friends? Facebook users in the U.S. will soon be able to see which of their friends are nearby, using a smartphone's GPS. Could be a cool feature in some cases, or way too much information.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | Small Business | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters | XML/RSS Feed

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.