News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
Apple/Mac
Is your endpoint data protected?
Average Rating:
Rate this article:  
Is Apple Getting Ready To Reinvent TV?

Is Apple Getting Ready To Reinvent TV?
By Barry Levine

Share
Share on Facebook Share on Twitter Share on Linkedin Share on Google Plus

In its reinvention of other industries, Apple has typically put together various pieces, supplied missing ones, and dramatically simplified the process to create a new model. As an example, a new Apple set-top box could provide Net-delivered video programming as well as cable-delivered channels, all integrated into an easier to use interface on the TV screen.
 



'Tis the season for...more rumors about a new kind of Apple TV. Just in time for the holiday season, there's a new report that Apple really, really, really intends to shake up the television industry.

Having already reinvented the industries of desktop publishing, personal computers, music, phones, and tablets, among others, any indication that the technology giant is seriously interested in the TV industry gets attention. The key impetus behind the latest rumors is a research note earlier this week by analyst James Kisner of Jefferies & Co., reporting that at least one major, unnamed cable company in the U.S. was looking into how much additional bandwidth Apple would need for a broadband network supporting a new high-definition TV product from that company.

Kisner, who had sent out similar information in October, suggested that a launch of such a major new product from Apple was "imminent." Additionally, The Wall Street Journal reported in August that Apple had been in talks with several large U.S. cable companies about allowing its consumers to use an Apple device as a set-top box.

'Extremely Unlikely'?

Apple already has a low-key Apple TV product, which enables Net-delivered video fare to be watched on a TV, but is not a TV screen itself. The various reports thus far have not indicated if a new product, if and when one exists, would primarily be a set-top box that is a next generation of the current Apple TV, or if it would be an HDTV screen, or both.

Additionally, Time Warner Cable has recently said that it would consider selling TV subscriptions that involved someone's else's technology and interface. Industry observers are assuming that "someone else" was Apple.

But, while those hints indicate that Apple has been talking to the cable industry, there are also other reports that the company is not ready to make any major move in the immediate future. In August, for instance, another analyst -- Pacific Crest's Andy Hargreaves -- published a note following a meeting with Apple executives. It was headlined: "An Apple Television Appears Extremely Unlikely in the Near-Term."

The key reason, Hargreaves said, was because of the difficulties Apple would encounter in providing content that differs from the current multi-channel, pay TV model, largely because the content is controlled by a few companies.

'Is Apple Interested?'

Of course, there could be some other disruptive models that Apple is developing. In its reinvention of other industries, the company has typically put together various pieces, supplied missing ones, and dramatically simplified the process to create a new model. As an example, a new Apple set-top box could provide Net-delivered video programming as well as cable-delivered channels, all integrated into a much easier to use interface on the TV screen than is now currently available. (continued...)

1  |  2  |  Next Page >

 

Tell Us What You Think
Comment:

Name:

Emily:

Posted: 2012-11-16 @ 4:52pm PT
That's insanely stupid, Apple will probably just end up releasing the same TV every year with minor changes. I can see it now... "THE NEW INNOVATIVE APPLE TV 4, NOW WITH A LARGER SCREEN." I swear, Apple is so smart, releasing the same garbage every year with idiots buying products they already have. Apple sucks.



Get Powerful App Acceleration with Cisco. In a world where time is money, you need to accelerate the speed at which data moves through your data center. Cisco UCS Invicta delivers powerful, easy-to-manage application acceleration for data-intensive workloads. So you can make decisions faster and outpace the competition. Learn More.


 Apple/Mac
1.   Screen Troubles Briefly Slow iPhone 6
2.   Apple Stock Soars Ahead of iPhone 6
3.   Popular Mailbox App Comes to Mac
4.   Apple Opens China iCloud Data Center
5.   Android Crushing Smartphone Rivals


advertisement
New App To Manage Time Better
Helping to organize your busy life.
Average Rating:
Apple Stock Soars Ahead of iPhone 6
New products generating lots of buzz.
Average Rating:
Popular Mailbox App Comes to Mac
Takes to-do list approach to the inbox.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Find Malicious Android Apps Can Hack Gmail
A new study shows that a weakness in the Android mobile operating system can be used to steal sensitive, personal info from unwitting users. Gmail proved to be the easiest app to attack; Amazon, the hardest.
 
UPS Stores in 24 States Hit by Data Breach
Big Brown has been breached. UPS said that about 105,000 customer transactions at 51 of its UPS Store locations in 24 states could have been compromised between January and August.
 
Cost of Target Data Breach: $148 Million Plus Loss of Trust
The now infamous Target data breach is still costing the company -- and its shareholders -- plenty. In fact, the retailing giant forecast the December 2013 incident cost shareholders $148 million.
 

Enterprise Hardware Spotlight
Acer's New Desktop Box Rides the Chrome OS Wave
Filling out its Chrome OS line, Acer is following the introduction of a larger Chromebook line earlier this month with a new tiny $180 desktop Chromebox and also a smaller Chromebook.
 
Feds OK $2.3 Billion IBM-Lenovo x86 Server Deal
IBM and Lenovo are celebrating U.S. approval of their x86-based server deal, having cleared some major security hurdles. The deal makes Lenovo a major player for enterprise data centers.
 
Three New Lenovo PCs Aimed at Business Users
With businesses wanting computing solutions that do more for less money, Lenovo has unveiled three new desktop PCs that it says offer solid computing at a budget-minded price.
 

Mobile Technology Spotlight
Screen Shortage Briefly Puts Brakes on iPhone 6
RAM? Check. Antenna switch? Check. Screen? Oops. Parts suppliers for Apple have found themselves facing a shortage of screens for the new iPhone 6 as next month's release date for the new smartphone looms.
 
Bounty Offered to Coders for Oculus Rift Bugs
Coders who find bugs in software for the Oculus Rift VR immersive headset could receive a reward of at least $500 under Facebook's White Hat bounty program. Facebook acquired Oculus in March.
 
Google Glass Adds Voice Access to Phone Contacts
The latest update to Google Glass will let users access their top 20 phone contacts with voice commands alone. A user can then choose a phone call, Google hangouts, e-mail or text messaging.
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.