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Bing Search Engine Gets a Modern Makeover
Bing Search Engine Gets a Modern Makeover

By Barry Levine
September 17, 2013 10:23AM

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Microsoft and Google have advanced their search technologies as well as their positioning far beyond search boxes, pages of results, and contextual tie-ins with ads. In its announcements of Bing's new look and features, Microsoft points to Bing's expanded role in a wide variety of applications.
 

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Microsoft and Google have advanced their search technologies as well as their positioning far beyond search boxes, pages of results, and contextual tie-ins with ads. In its announcements of Bing's new look and features, Microsoft points to its ability to intelligently scale its search interface for the right-size screen, whether large TVs or small watches, as well as Bing's expanded role in a wide variety of applications.

Search -- in all of its forms, including mapping -- has become a key service embedded in a wide variety of programs. Al Hilwa, Program Director for Application Development at industry research firm IDC, noted that "the need for search functions in apps is definitely rising," in part because it creates a "stickiness" as users become accustomed to a certain set of functionalities, such as a preference for how one searches for a good restaurant through a favorite mobile app.

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MikePepin:

Posted: 2013-09-23 @ 1:58am PT
It's all a scam to capture your IP and data about what you do online, then resell it and feed to you what they want you to see. Microsoft, Google and all the rest have lost the public's confidence and trust. They had it once, and screwed it up. The whole NSA thing only confirmed what we all knew: this is all about money, money and more money.

kentonb:

Posted: 2013-09-22 @ 10:33pm PT
More bs. What they should really do is allow you to go to any page you want by putting a page number in a box. Charging sites to be listed on certain page numbers. Like 711,21.66, etc. The way its going with patents whoever does it first wins. Best of luck Bing, said it to ya first.

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