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Zeus Kerravala, principal analyst at ZK Research, said the collaboration makes sense for all three companies.
"What I think customers look for when deploying cloud infrastructure are pre-configured, pre-integrated, pre-tested solutions," Kerravala told us. "That's very much the way Oracle goes to market with Exadata or Cisco with UCS."
Avaya for some time has been working to strike a partnership with EMC and VMware. Kerravala said most customers deploying a cloud pod want to use VMware's virtual infrastructure and EMC, so it makes sense to have a formal partnership among the three companies.
"I know some people looked at this partnership as a slap against Cisco, but I don't think this had much to do with Cisco. When you look at what's in it for EMC and VMware, Avaya does have the largest share of business handsets. They have about a quarter of the market," Kerravala said. "VMware and EMC can't only partner with Cisco, so I don't look at it as a slap in Cisco's face as much as a validation for what Avaya is doing."
The Avaya Collaboration Pods are now available in the US, Canada and European Union countries. Avaya Companies can also select the Avaya Aura Virtualized Environment software-only model or the traditional, appliance model.
Posted: 2013-05-21 @ 10:01am PT
It seems Avaya is up to a lot of work now a days. Lots of cool ideas coming out of the Avaya group.
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