Newsletters
News & Information for Technology Purchasers NewsFactor Sites:       NewsFactor.com     Enterprise Security Today     CRM Daily     Business Report     Sci-Tech Today  
   
This ad will display for the next 20 seconds. Click for more information, or
Home Enterprise I.T. Cloud Computing Applications Hardware More Topics...
GET RECOGNIZED.
Let an ISACA® certification
elevate your career.

Register today and save
Communications
24/7/365 Network Uptime!
Average Rating:
Rate this article:  
Updated Square Card Case App Runs a Tab, Pays for You
Updated Square Card Case App Runs a Tab, Pays for You

By Barry Levine
November 2, 2011 1:25PM

    Bookmark and Share
Launched in late 2009 by Jim McKelvey and Twitter creator Jack Dorsey, Square has reportedly received $100 million in venture funding and may be valued as high as $1 billion. Card Case's solution is the latest in the smartphone-based, e-payment movement, which includes devices with embedded near-field communication technology.
 

Related Topics

Square
NFC
Google Wallet



If you imagined that, in the future, you could just walk into a store, take a product, and say your name to the cashier to pay for it, you're correct. Except that the future is now.

On Wednesday, San Francisco-based start-up Square announced an update to its Card Case app for iPhone 4 and 4S. Users who have the updated app on those model smartphones, as well as the new iOS 5, can leave their phone in their pocket, wallet, or purse, along with their old-fashioned plastic credit cards, and simply pay by saying who they are at the register.

'Automatic Tab'

About 20,000 retailers now have the ability to accept Card Case payments. With iOS 5, the Card Case app can determine when the smartphone is 100 meters or closer to a participating merchant. When nearby, the app automatically opens an "automatic tab" in that user's name at the register, which also displays a photo of the would-be customer.

At that point, the user simply needs to identify themselves. After the sale is made, the confirmation is sent to the iPhone. The app currently only supports those specific iPhones with iOS 5, but Square said that it intends to include the functionality in an update for its app on Android devices.

Square is a fast-growing company whose aim is to revolutionize in-person e-payments. Its first product was a small credit card reader that attached to an iPhone's headphone jack, allowing a merchant to accept credit cards and debit cards. The company says it has shipped about 800,000 readers.

A Little Too Friction-Less?

Michael Gartenberg, research director at Gartner, said that "merchants will love this, since they love anything that makes buying as friction-free as possible."

But, Gartenberg added, it "will probably take some time to evangelize the virtues of this to customers." To many customers, he said, plastic credit cards are not such a burden that this solves a big problem, and there may be some customers who will find this a "little too friction-less," in that it all feels too intangible.

Launched in late 2009 by Jim McKelvey and Twitter creator Jack Dorsey, Square has reportedly received $100 million in venture funding and may be valued as high as $1 billion.

Card Case's solution is the latest development in the smartphone-based, e-payment movement, which includes devices with embedded near-field communication (NFC) technology.

In the Spring, Google launched its Google Wallet program, which uses NFC technology to allow payment by tapping or waving an enabled smartphone against or near a special terminal.

Aside from simplifying purchasing and inspiring impulse buying, such new forms of e-payment could lead to a wealth of new data for retailers on the buying habits of their customers. Google's system, for instance, allows retailers to issue offers as potential customers approach the store, and then to track the success of specific approaches.
 

Tell Us What You Think
Comment:

Name:





 Communications
1.   Call Center Training: Tips for Success
2.   Avaya Pressing Hard on Cloud-Based UC
3.   Verizon Boosts FiOS Upload Speeds
4.   Bell Labs Pushes Copper to 10 Gbps
5.   Silent Circle Offers Roam-Free Plan


advertisement
Call Center Training: Tips for Success
Hire right, role play, and keep it real.
Average Rating:
Avaya Pressing Hard on Cloud-Based UC
Provides easier, faster provisioning.
Average Rating:
Verizon Boosts FiOS Upload Speeds
All the better to share videos, photos.
Average Rating:
Product Information and Resources for Technology You Can Use To Boost Your Business

Network Security Spotlight
Researchers Working To Fix Tor Security Exploit
Developers for the Tor privacy browser are scrambling to fix a bug revealed Monday that researchers say could allow hackers, or government surveillance agencies, to track users online.
 
Wall Street Journal Hacked Again
Hacked again. That’s the story at the Wall Street Journal this week as the newspaper reports that the computer systems housing some of its news graphics were breached. Customers not affected -- yet.
 
Dropbox for Business Beefs Up Security
Dropbox is upping its game for business users. The cloud-based storage and sharing company has rolled out new security, search and other features to boost its appeal for businesses.
 

Enterprise Hardware Spotlight
Watson Gets His First Customer Service Gig
Since appearing on Jeopardy, IBM's Watson supercomputer has been making a living using his super-intelligent knowledge base for business verticals. Now, Watson's been hired for his first customer service job.
 
Tablet Giants Apple and Samsung Feel the Heat
When a company saturates its home market with a once-hot product, expect it to pump up efforts elsewhere. Apple, for its part, is now pushing iPads to big corporations and the enterprise market.
 
Microsoft Makes Design Central to Its Future
Over the last four years, Microsoft has doubled the number of designers it employs, putting a priority on fashioning devices that work around people's lives -- and that are attractive and cool.
 

Mobile Technology Spotlight
T-Mobile Calls 'BS' on AT&T's New Promotion
While Verizon Wireless is moving to throttle bandwidth hogs, a scrappy T-Mobile is taking on the giants with a limited-time promotion it hopes will drive up the churn rates of its wireless rivals.
 
Microsoft Update to Windows Phone 8.1 Already Coming
An update to Windows Phone 8.1 is on the way just weeks after the release of the product itself. Microsoft has begun detailing some of the update features to phone manufacturers.
 
Stanford Researchers Report Battery Breakthrough
Stanford researchers have found a way to use lithium in a battery's anode, a breakthrough that could triple capacity and has been described as the "holy grail of battery science."
 

Navigation
NewsFactor Network
Home/Top News | Enterprise I.T. | Cloud Computing | Applications | Hardware | Mobile Tech | Big Data | Communications
World Wide Web | Network Security | Data Storage | CRM Systems | Microsoft/Windows | Apple/Mac | Linux/Open Source | Personal Tech
Press Releases
NewsFactor Network Enterprise I.T. Sites
NewsFactor Technology News | Enterprise Security Today | CRM Daily

NewsFactor Business and Innovation Sites
Sci-Tech Today | NewsFactor Business Report

NewsFactor Services
FreeNewsFeed | Free Newsletters

About NewsFactor Network | How To Contact Us | Article Reprints | Careers @ NewsFactor | Services for PR Pros | Top Tech Wire | How To Advertise

Privacy Policy | Terms of Service
© Copyright 2000-2014 NewsFactor Network. All rights reserved. Article rating technology by Blogowogo. Member of Accuserve Ad Network.