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Flash, Bah! Apple Says With List of iPad-Ready Sites
Flash, Bah! Apple Says With List of iPad-Ready Sites
By Jennifer LeClaire / NewsFactor Network Like this on Facebook Tweet this Link thison Linkedin Link this on Google Plus

Who needs Flash? Apparently, Apple doesn't think it needs the Adobe multimedia platform that lets developers add animation and other interactive features to web sites. The company has issued a list of what it is calling "iPad-ready web sites" that don't demand Flash to perform.

"iPad features Safari, a mobile web browser that supports the latest web standards -- including HTML5, CSS3 and JavaScript," Apple's web site says. Apple then lists a few of the many sites it says are taking advantage of those standards to deliver content that "looks and functions beautifully on iPad."

Those sites include mostly newspapers, magazines and broadcasters. CNN, Reuters, The New York Times, Vimeo, Time, Major League Baseball, The White House, Virgin America, People magazine, and Flickr are among the sites listed as ready for iPad. Apple also offers webmasters the opportunity to submit their site to the "growing list."

"This is Apple's way of demonstrating that its has evangelized e-content partners to create sites that will work just fine on the iPad. It's a way of reassuring consumers that may have any issues over the missing Flash that it's not a particularly big problem," said Michael Gartenberg, a partner at Altimeter Group. "And it underscores the fact that there's not likely to be Flash on this device any time soon."

Apple's Competitors Get Flashy

Apple CEO Steve Jobs decided not to include Flash support in the iPad, insulting Adobe Systems and opening the door for the software maker to find partners to rival Apple in tablets. Since then, Apple has seen competitors try to take advantage of its stance.

Hewlett-Packard Vice President and CTO Phil McKinney, for example, wrote a blog post about HP's upcoming iPad competitor in March that promised no watered-down Internet and no sacrifices. The blog was accompanied by a video demonstration of HP's tablet computer running Adobe's Flash Player and its Air application that lets Flash run outside the browser.

Earlier this week Google announced it has integrated the Adobe Flash Player plug-in into its Chrome browser. In its announcement, Google noted that Adobe Flash Player is the most widely used web browser plug-in and enables a wide range of applications and content on the Internet, from games to video to enterprise apps.

Did Google and Apple Really Make Up?

Google said when users download Chrome, they will also receive the latest version of Adobe Flash Player. There will be no need to install the player separately. Users will automatically receive updates related to Flash Player using Google Chrome's auto-update mechanism. Google said this eliminates the need to manually download separate updates and reduces the security risk of using outdated versions.

A recent sighting of Jobs and Google CEO Eric Schmidt chatting suggested that the two competing companies have buried any hatchet about which the media might have speculated. But is Google's push for automated Flash in its Chrome browser a swing at Jobs' anti-Flash stance?

"It's hard to see it as a straightforward competitive move, but obviously with Google behind it you can't discount it. The truth is, Flash has already been supported on other browsers anyhow through plug-ins," Gartenberg said. "It's significant in more of a psychological sense that Google is now supporting Flash."

Tell Us What You Think



Posted: 2010-04-03 @ 6:24pm PT
Google just gives the consumers what they want. Updating flash is a pain, so they automated it.

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